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    3. >Campari warns of tariffs impact, sees 2025 as "transition year"
    Finance

    Campari Warns of Tariffs Impact, Sees 2025 as "transition Year"

    Published by Global Banking & Finance Review®

    Posted on March 4, 2025

    2 min read

    Last updated: January 25, 2026

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    Tags:managementfinancial crisiseconomic growthcorporate strategyfinancial markets

    Quick Summary

    Campari warns of US tariff impacts, with 2025 as a transition year under new CEO Simon Hunt, focusing on growth and efficiency.

    Campari Anticipates Tariff Challenges, Eyes 2025 as Key Transition Year

    MILAN (Reuters) - Italian spirits group Campari warned on Tuesday of the potential hit from U.S. tariffs in what it said would be a "transitional year" under its new chief executive.

    The spirits industry is facing a prolonged downturn in demand and concerns about tariffs, which led Diageo to withdraw its sales growth target and Pernod Ricard to cut its sales forecasts in February.

    The Italian group expects moderate organic growth in revenues, and operating margins to be mainly flat this year.

    The maker of Aperol and Campari bitters said its adjusted operating profit dropped 2.5% last year on an organic basis, in the first set of results approved under new Chief Executive Simon Hunt who took up the role only in January.

    The group expects the potential annual impact of 25% tariffs on imports from Mexico, Canada and Europe into the U.S. to be around 90-100 million euros before any "potential mitigation actions" which the group is assessing.

    U.S. President Donald Trump's new 25% tariffs on imports from Mexico and Canada took effect on Tuesday and he has also promised additional tariffs on the European Union.

    Campari reported a 2.4% increase at constant exchange rate in like-for-like sales, to 3.07 billion euros ($3.23 billion), a touch above analysts consensus, which expected an increase to 3.02 billion euros according to LSEG data.

    "Looking forward, following a transition period in 2025, we are very confident in our ability to deliver long-term sustainable outperformance," new CEO Hunt said in a statement.

    He added that he sees significant potential for geographic expansion, but at the same time he wants to focus on "efficiency and commercial execution while ensuring balance sheet and operating deleverage".

    Campari confirmed its medium-term guidance.

    Campari appointed Hunt as chief executive to replace Matteo Fantacchiotti, who resigned in September after only a few months in the role.

    ($1 = 0.9496 euros)

    (Reporting by Elisa Anzolin; Editing by Keith Weir)

    Key Takeaways

    • •Campari anticipates challenges due to US tariffs.
    • •2025 is seen as a transition year for Campari.
    • •New CEO Simon Hunt focuses on growth and efficiency.
    • •Campari's operating profit dropped 2.5% last year.
    • •Potential tariff impact estimated at 90-100 million euros.

    Frequently Asked Questions about Campari warns of tariffs impact, sees 2025 as "transition year"

    1What impact do U.S. tariffs have on Campari?

    Campari expects the potential annual impact of 25% tariffs on imports from Mexico, Canada, and Europe into the U.S. to be around 90-100 million euros before any mitigation actions.

    2What is Campari's revenue outlook for 2025?

    Campari sees 2025 as a transition year and is confident in its ability to deliver long-term sustainable outperformance following this period.

    3How did Campari's operating profit change last year?

    Campari reported an adjusted operating profit drop of 2.5% last year on an organic basis, marking a challenging period for the company.

    4What are the recent sales figures for Campari?

    Campari reported a 2.4% increase at constant exchange rates in like-for-like sales, reaching 3.07 billion euros, slightly above analysts' expectations.

    5Who is the new CEO of Campari?

    Simon Hunt has been appointed as the new CEO of Campari, replacing Matteo Fantacchiotti, who resigned after a short tenure.

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