Published by Global Banking & Finance Review®
Posted on July 17, 2025
1 min readLast updated: January 22, 2026
Add as preferred source on GoogleThe EU conditionally approved Brasserie Nationale's acquisition of Boissons Heintz to address competition concerns in Luxembourg's hospitality sector.
BRUSSELS (Reuters) -The European Commission has approved Luxembourg brewer Brasserie Nationale's acquisition of drinks wholesaler Boissons Heintz subject to conditions aimed at preserving competition in the country's hospitality sector, the watchdog said on Thursday.
The deal, carried out through Brasserie Nationale subsidiary Munhowen, raised concerns because it would combine the two largest beverage distributors to hotels, restaurants and cafes in Luxembourg.
The Commission said the merger could have left customers with too few alternatives and risked favouring Brasserie Nationale's own mineral water brand, Lodyss, over rival products.
To address these concerns, the companies agreed to divest most of Boissons Heintz's hotels, restaurants and cafes business. The Commission said the commitments fully resolved its competition concerns.
An independent trustee will monitor implementation of the remedies and the Commission will approve a suitable buyer for the divested business in a separate process.
(Reporting by GV De ClercqEditing by David Goodman)
The European Commission approved Brasserie Nationale's acquisition of Boissons Heintz, but with conditions to preserve competition.
The merger raised concerns as it would combine the two largest beverage distributors in Luxembourg, potentially reducing customer alternatives.
To resolve these concerns, the companies agreed to divest most of Boissons Heintz's business related to hotels, restaurants, and cafes.
An independent trustee will monitor the implementation of the remedies agreed upon by the companies.
The Commission will approve a suitable buyer for the divested business in a separate process.
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