Demand for Powdered Beverages is Gaining Momentum in the U.S.

Beverage industry in the U.S. is witnessing surge in demand with the resumption of lockdown restrictions. Restaurants, shopping centers, workplaces, and universities are opening, resulting in pre-pandemic demand for various types of beverages. Busy lifestyles and hectic schedules are common among U.S. citizens. Coupled with this, maintaining health and wellness has become a key concern for consumers. Owing to these factors, powdered beverage demand is surging in the country. The Canned Cocktails market survey offers insights on the most pertitent aspects concerning future demand and sales trajectory of Canned Cocktails.

“The ongoing COVID-19 pandemic will slightly affect the growth of the canned cocktails market in the near term, which is otherwise set to expand at am impressive CAGR of 20% through 2030,”says a Fact.MR analyst.

Convenience factors and low costs associated with powdered beverages are emerging as the most-preferred solution for busy health enthusiasts in the country. Additionally, these beverages are easily available and do not possess specific temperature requirements, thereby making them fit for shelf-stocking, traveling, camping, and similar occasions. Leading players operating in the beverage industry such as Nestle, Kraft, and Kargill are incorporating nutritional benefits in their novel products, including protein content, organic ingredients, plant-based additive, and pea protein to tap into the current need of the market, augmenting the growth of the beverage industry.

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The canned cocktails market is anticipated to witness a notable upsurge during the forecast period of 2020 to 2030, conferring to a new Fact.MR study. The study promotes crucial trends that are presently determining the growth of the canned cocktails market. This newly published and perceptive report sheds light on vital dynamics that are likely to convert the future of the market, in turn, generating worthwhile opportunities for key companies as well as evolving players who are interested in the manufacturing of canned cocktails.

The global canned cocktails market study is a detailed market intellect on key revenue progression factors, challenges, industry trends, and opportunities, which will eventually influence the growth of the canned cocktails market. The report primarily conveys a summary of the canned cocktails market, considering present and upcoming industry scenarios, to reveal striking sides relating to the acceptance of canned cocktails across prominent regional markets.

A detailed assessment of few canned cocktails market companies accessible in the report allows report readers to obtain detailed findings that have resulted from canned cocktails chain analysis, business execution, and value chain analysis across regional markets incorporated in the report. A list of prominent companies functioning within the canned cocktails market provided in the report enhances the reliability of this ample research study.

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Product Launches to Enhance Market Resiliency

Key players in the canned cocktails market are

Duvel Moortgat NV
Brown-Forman
Diageo Plc
AB InBev
The Cooper Spirits Company
Bacardi Limited
Pernod Ricard
AG Barr
Becle
S.A.B. de C.V.
The Boston Beers Company
Dulce Vida
Novo Fogo
Manchester Drinks Co.
34 North Cocktails Company
Kwoon by Woods among others.

Some of the key developments in the market include:

In 2019, Duluth’s Vikre Distillery, under the brand ‘Frenchie’, Lemongrass, rolled out fruit- and vodka-based canned cocktails by Sheboygan.
Canned cocktails has observed an ascent in female consumers, as makers such as ‘Malibu’ by Pernod Ricard and ‘Rosé All Day’ by Big Hammer Wines have come out with mixed drinks with flavors normally preferred by females, such as strawberries and roses.

Key Takeaways from Canned Cocktails Market Study

Europe dominates the global canned cocktails market with a projected share of over 40% in 2020. In particular, ready-to-drink canned cocktails are capturing customer attention and fuelling growth in the region.
The canned cocktails market in South Asia and Oceania is likely to experience high growth in the future, owing to increasing demand for alcoholic beverages in the region.
Regional cocktails with primary ingredients other than spirits, wine, and malts are likely to experience high growth in the future, owing to increasing demand for the regional alcoholic beverages across the world.
Non-alcoholic additive ingredients hold a major share of over 70% in the global market, and are likely to continue to maintain their dominating position throughout the forecast period as well.
Canned cocktails sold through retail stores hold a major share in the global canned cocktails market, but are likely to lose their dominating position to hypermarkets/ supermarkets during the forecast period.

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Canned Cocktails Market: Segmentation

FactMR’s study has done the segmentation of the canned cocktails market on the basis of the primary ingredient, additive ingredient, can size, alcoholic content, distribution channel, and region.

Primary Ingredient

Malt-based
Spirit-based
Wine-based
Others

Additive Ingredient

Alcoholic
Non-alcoholic
Fruits
Caffeine
Others

Can Size

Less than 250 ml
250 – 350 ml
More than 350 ml

Alcoholic Content

Less than 5%
5-8%
More than 8%

Distribution Channel

Liquor Stores
Hypermarkets
Retail Stores
Online Channels
Others

Region

North America
Latin America
Europe
East Asia
South Asia
Oceania
MEA

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