For the fourth consecutive year, SAS is a leader in Gartner’s Magic Quadrant for Retail Assortment Management Applications.
“We know that today’s customer is connected to more choices and channels than before,” said Andrew Fowkes, Head of Retail Centre of Excellence, SAS UK & Ireland. “The key to balancing their needs with excellent service is through integrated retail planning – the cornerstone of agile retailing. With analytics, retailers understand their customers better and go beyond merely delivering a service. Ensuring customers get a memorable shopping experience that makes them want to come back, again and again.”
With SAS® Integrated Merchandise Planning organisations can:
- Develop assortment plans that allow analysts to quickly get to the store level to identify and manage exceptions
- Optimise merchandising with both online and offline shopper preferences
- Tune assortments to meet customer demand for style, color or size based on trade area demand
- Collaborate with marketing and supply chain using analytics to gain customer insights that help create the best assortment
- Automate facings and capacity recommendations for each store or neighborhood.
When a complete picture of the customer emerges – who they are, what they buy, and how they buy it – a retailer can make smarter decisions to market and drive sales. Guided by predictive analytics, omnichannel analytics helps retailers manage the process on and off the sales floor through assortment optimisation, merchandise financial planning and merchandise location planning.
According to Gartner, SAS, as one of the “Leaders” in the Magic Quadrant for Retail Assortment Management Applications for four consecutive years, is included based on its ability to execute and completeness of vision. SAS is positioned the highest in 2017 for its ability to execute in the “Leaders” Quadrant.
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Gartner, Inc., Magic Quadrant for Merchandise Assortment Management Applications, September 28, 2017.