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    Home > Business > SAP to cut 3,000 jobs, explore Qualtrics stake sale
    Business

    SAP to cut 3,000 jobs, explore Qualtrics stake sale

    Published by Wanda Rich

    Posted on January 26, 2023

    2 min read

    Last updated: February 2, 2026

    The SAP logo featured in this image symbolizes the company's recent announcement of cutting 3,000 jobs and exploring a stake sale in Qualtrics, reflecting ongoing changes in the tech industry.
    SAP logo representing the company's job cuts and Qualtrics stake sale news - Global Banking & Finance Review
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    Tags:job creationcorporate strategyfinancial managementcloud computingpartnership

    By Kirsti Knolle and Supantha Mukherjee

    BERLIN/STOCKHOLM (Reuters) -SAP said on Thursday it planned to cut 3,000 jobs, or 2.5% of its global workforce, and explore the sale of its remaining stake in Qualtrics, as the Germany software company looks to cut costs and focus on its cloud business.

    SAP is the latest tech company to cut jobs after companies including Alphabet’s Google, Microsoft and Amazon announced thousands of layoffs to cut costs as they brace for tougher economic conditions.

    “We expect only a moderate cost saving impact for 2023, and a more pronounced one in 2024, about 300 million euros to 350 million in run rate savings as of 2024,” Chief Financial Officer Luka Mucic said in a call with journalists.

    In Germany, where SAP is headquartered, the company will cut slightly more than 200 jobs.

    The layoffs come after SAP reported a 30% revenue increase in its cloud business in the fourth quarter, helped by strong demand for its software.

    SAP has also started the process to sell its stake in Qualtrics. It bought the company for $8 billion in 2018 and took it public in 2021 at a valuation of nearly $21 billion.

    Currently, survey-software seller Qualtrics has a market value of $7 billion and SAP has a 71% stake.

    “(The sale) would result in a quite significant one-time gain,” Mucic said. “This would materially increase the profit performance of SAP, but it’s currently not reflected in the outlook.”

    SAP forecast core operating profit of 8.8-8.9 billion euros at constant currencies for this year. It also expects cloud revenue at constant currencies for 2023 to rise to 15.3-15.7 billion euros, from 12.56 billion euros last year.

    While analysts had raised concerns that SAP’S lucrative cloud business might take a hit with other companies tightening their budgets due to economic uncertainty, SAP has been signing more customers.

    “We are going to announce a unique strategic partnership with BMW betting on SAP on all dimensions – one of the biggest deals ever, which was signed yesterday,” Chief Executive Christian Klein said.

    ($1 = 0.9159 euros)

    (Reporting by Kirsti Knolle and Supantha MukherjeeEditing by Miranda Murray and Mark Potter)

    Frequently Asked Questions about SAP to cut 3,000 jobs, explore Qualtrics stake sale

    1What is a corporate strategy?

    Corporate strategy refers to the overall plan and direction a company takes to achieve its goals, including decisions on resource allocation, market positioning, and competitive advantage.

    2What is cloud computing?

    Cloud computing is the delivery of computing services over the internet, allowing users to access and store data and applications remotely rather than on local servers.

    3What is job creation?

    Job creation refers to the process of generating new employment opportunities within an economy, often driven by business expansion, new ventures, or economic growth.

    4What is a stake sale?

    A stake sale is the process of selling a portion of ownership in a company, often to raise capital or restructure ownership.

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