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    Home > Finance > Prosus will offer Brazilians access to tech giants via BDRs
    Finance

    Prosus will offer Brazilians access to tech giants via BDRs

    Published by Global Banking & Finance Review®

    Posted on October 23, 2025

    2 min read

    Last updated: January 21, 2026

    Prosus will offer Brazilians access to tech giants via BDRs - Finance news and analysis from Global Banking & Finance Review
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    Tags:technologyinvestmentfinancial servicese-commerceinternational capital

    Quick Summary

    Prosus launches BDRs on B3, allowing Brazilian investors to access tech giants like iFood without IPOs, expanding its presence in Latin America.

    Prosus Launches BDRs for Brazilian Investors to Access Tech Giants

    By Luciana Magalhaes and Alberto Alerigi

    SAO PAULO (Reuters) -Dutch technology investor Prosus, which controls major firms including the food delivery app iFood, is set to begin trading Brazilian Depositary Receipts (BDRs) on the B3 Stock Exchange on Monday.

    The company, based in Amsterdam, is primarily owned by South Africa's Naspers and concentrates on food and lifestyle e-commerce in its main markets: Latin America, India, and Europe.

    Its BDR listing will allow Brazilian investors to gain exposure to several local companies, such as iFood, the travel booking platform Decolar, and the e-commerce platform OLX, which currently do not have plans to go public, said Diego Barreto, head of Prosus Latin America and CEO of iFood. 

    "If I were to go public here, I would need to do an IPO (initial public offering) for each company, which necessarily involves raising capital, and this need does not exist," he said. "There is interest in investing in those companies, and the arrival of Prosus opens this door," he added.

    The launch of BDRs will also enable Brazilian institutional investors, including investment funds with restrictions on international capital allocation or those who have reached their foreign investment limits, to gain exposure to the group, said Barreto.

    Prosus has been present in Brazil and in Latin America for about twenty years and plans to continue growing in the region, Barreto said.

    iFood, he added, is open to doing more deals in Brazil, where it's particularly interested in the meal and food voucher segment.

    Earlier this year, the app announced taking a 20% stake in technology company CRMBonus for an undisclosed amount.

    A few months ago, the Brazilian media also speculated that iFood was in negotiations to buy Alelo, a major player in the employee benefits market, for approximately 5 billion reais ($925.26 million).

    Barreto, however, declined to comment on the rumors.

    Besides Latin America, Prosus continues expanding in other regions, having recently announced the acquisition of an online travel booking platform in India, home to some of the group's largest ventures.

    Last June, Prosus reported its e-commerce revenue grew by 21%, reaching $6.2 billion, at the close of its fiscal year.

    ($1 = 5.4039 reais)

    (Reporting by Luciana Magalhaes; Editing by Chizu Nomiyama )

    Key Takeaways

    • •Prosus launches BDRs on B3 Stock Exchange.
    • •Brazilian investors can access tech giants like iFood.
    • •No need for IPOs to invest in local companies.
    • •Prosus aims to expand in Latin America.
    • •iFood explores more deals in Brazil's food sector.

    Frequently Asked Questions about Prosus will offer Brazilians access to tech giants via BDRs

    1What are Brazilian Depositary Receipts (BDRs)?

    Brazilian Depositary Receipts (BDRs) are financial instruments that allow investors in Brazil to invest in foreign companies' shares without needing to trade on foreign stock exchanges.

    2What is an Initial Public Offering (IPO)?

    An Initial Public Offering (IPO) is the process through which a private company offers its shares to the public for the first time, allowing it to raise capital from public investors.

    3What is e-commerce?

    E-commerce refers to the buying and selling of goods or services using the internet, including online retail, electronic payments, and online marketplaces.

    4What is a stake in a company?

    A stake in a company refers to the ownership interest that an individual or entity holds in that company, often represented by shares of stock.

    5What are institutional investors?

    Institutional investors are organizations that invest large sums of money on behalf of others, such as pension funds, insurance companies, and mutual funds.

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