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Next’s online strength drives 17% sales rise in latest quarter
Published by maria gbaf
Posted on November 3, 2021
2 min readLast updated: January 28, 2026
Global Banking & Finance Review®
Company
Published by maria gbaf
Posted on November 3, 2021
2 min readLast updated: January 28, 2026
Next's Q3 sales rose 17%, driven by a 40% increase in online sales. Despite challenges, Next maintains its profit guidance, expecting slower growth.
By James Davey
LONDON (Reuters) – British clothing retailer Next beat guidance with a 17% rise in third-quarter full-price sales compared to 2019, before the pandemic disrupted trading, but maintained its full-year profit guidance as it expects sales growth to slow.
Next, which trades from about 500 stores and online, said on Wednesday the impact of pandemic pent-up demand was likely to continue to diminish.
It said stock availability had improved since September but remained “challenging”, with delays in its international supply chain being compounded by labour shortages in the UK transport and warehousing networks.
Next said that to date stock limitations had been offset by strong underlying demand.
“Although consumer finances are in good shape, price increases in essential goods (such as fuel) may moderate demand for more discretionary purchases,” it added.
Next had reported in September that full-price sales in the first eight weeks of its fiscal third quarter had risen 20%.
It said on Wednesday they had risen 14% in the final five weeks of the period to Oct. 30. This was ahead of its forecast of 10% growth.
Third-quarter online sales rose 40%, while store sales in the United Kingdom and Ireland were down 6.1%.
However, Next, which has upgraded its guidance four times this year, kept its forecast for full-price sales in the fourth quarter to rise 10% versus 2019-20 and for a full-year pretax profit of 800 million pounds ($1.1 billion), up 6.9% compared to 2019-20.
“We do not expect sales to continue at the level seen in Q3,” it said.
Next has proved a resilient performer during the pandemic, benefiting from its long-established online operations.
Rivals with weaker or no online business, notably Primark, saw large falls in sales. Others, such as Topshop-owner Arcadia, and Debenhams went bust.
Shares in Next, up 47% over the last year, closed Tuesday at 8,312 pence, valuing the business at 11.1 billion pounds. The stock hit a record high in September.
(Reporting by James Davey, Editing by Paul Sandle and Emelia Sithole-Matarise)
The article discusses Next's 17% sales increase in Q3, driven by online growth, and its maintained profit guidance.
Next's online sales rose by 40% in the third quarter, contributing significantly to overall sales growth.
Next faces stock availability challenges due to international supply chain delays and UK labor shortages.
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