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KALIXA GROUP EXPANDS PAYMENT SERVICES INTO THE AMERICAS

Published by Gbaf News

Posted on February 22, 2014

5 min read

· Last updated: February 10, 2022

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  •  Merchants and consumers to benefit from unique connected payment offering in North and Latin America
  • Secures Borgata Hotel Casino & Spa as first customer in Americas

Kalixa Group Enters American Markets

Kalixa Group, a next generation FinTech company, today announced its expansion into the North and Latin American markets, with new offices in New York, United States, and Sao Paolo, Brazil. The move will allow merchants and consumers to benefit from its unique end–to-end payments proposition that covers virtually every area of the payments chain – from issuing and acquiring to acceptance.

Enabling payments across multiple channels and any device is essential in today’s increasingly digitised yet fragmented e-commerce market. This calls for an integrated approach to the value chain that has all too often been lacking in the North and South American markets. With Kalixa’s offering, merchants can benefit from a single connected ecosystem where they can replace multiple provider interactions with a single point of contact. Ultimately, both merchants and consumers benefit from dramatically reduced complexity and cost, making it easier to accept payments anyway, anywhere, anytime.

North American Launch Focuses on Kalixa Accept

The company will lead its charge into North American with Kalixa Accept, which allows merchants to accept more than 200 payment methods. The Borgata Hotel Casino & Spa has already deployed the solution in New Jersey where Kalixa has received its Money Transmitter License to provide payment acceptance services. This is a significant deal, granting Kalixa access to 41% of the local gaming market.

Planned Product Expansion in the United States

Future phases will see the company expand into additional states and roll-out Kalixa Pay, its prepaid e-wallet, and Kalixa Pro, an mPOS for small businesses and sole traders. These offerings are underpinned by strategic partnerships with several high profile payment providers in the region.

Kalixa Accept Debuts in Latin America

In Latin America, Kalixa will also lead with its Kalixa Accept offering. This will commence in Brazil before expanding into Mexico, Argentina, Columbia and Chile in 2015.

CEO Insights on Global Expansion

Ed Chandler, CEO of Kalixa Group, said: “This is an exciting and important stage of our development, where we can really build on our success in Europe. In North America, the market is having to contend with several challenges, not least around risk and fraud. Recent high profile examples of financial fraud continue to highlight just how important secure, reliable and effective payment solutions are in the global market place.

“In Latin America, there is a huge untapped opportunity and Brazil alone represents around 60% of the e-commerce market. Increasingly, consumers are shopping online and want to pay electronically. Merchants are starting to see a real demand for solutions that can help them accept a range of payment options to turn these new browsers into buyers.

In both markets, we can offer merchants a vast range of low-risk payment services from a single platform that will enable them to accept payments simply and securely, now and in the future.”

  •  Merchants and consumers to benefit from unique connected payment offering in North and Latin America
  • Secures Borgata Hotel Casino & Spa as first customer in Americas

Kalixa Group, a next generation FinTech company, today announced its expansion into the North and Latin American markets, with new offices in New York, United States, and Sao Paolo, Brazil. The move will allow merchants and consumers to benefit from its unique end–to-end payments proposition that covers virtually every area of the payments chain – from issuing and acquiring to acceptance.

Enabling payments across multiple channels and any device is essential in today’s increasingly digitised yet fragmented e-commerce market. This calls for an integrated approach to the value chain that has all too often been lacking in the North and South American markets. With Kalixa’s offering, merchants can benefit from a single connected ecosystem where they can replace multiple provider interactions with a single point of contact. Ultimately, both merchants and consumers benefit from dramatically reduced complexity and cost, making it easier to accept payments anyway, anywhere, anytime.

The company will lead its charge into North American with Kalixa Accept, which allows merchants to accept more than 200 payment methods. The Borgata Hotel Casino & Spa has already deployed the solution in New Jersey where Kalixa has received its Money Transmitter License to provide payment acceptance services. This is a significant deal, granting Kalixa access to 41% of the local gaming market.

Future phases will see the company expand into additional states and roll-out Kalixa Pay, its prepaid e-wallet, and Kalixa Pro, an mPOS for small businesses and sole traders. These offerings are underpinned by strategic partnerships with several high profile payment providers in the region.

In Latin America, Kalixa will also lead with its Kalixa Accept offering. This will commence in Brazil before expanding into Mexico, Argentina, Columbia and Chile in 2015.

Ed Chandler, CEO of Kalixa Group, said: “This is an exciting and important stage of our development, where we can really build on our success in Europe. In North America, the market is having to contend with several challenges, not least around risk and fraud. Recent high profile examples of financial fraud continue to highlight just how important secure, reliable and effective payment solutions are in the global market place.

“In Latin America, there is a huge untapped opportunity and Brazil alone represents around 60% of the e-commerce market. Increasingly, consumers are shopping online and want to pay electronically. Merchants are starting to see a real demand for solutions that can help them accept a range of payment options to turn these new browsers into buyers.

In both markets, we can offer merchants a vast range of low-risk payment services from a single platform that will enable them to accept payments simply and securely, now and in the future.”

Key Takeaways

  • Kalixa Group has expanded into North and Latin America with new offices in New York and São Paulo.
  • They launched Kalixa Accept supporting 200+ payment methods and secured Borgata Hotel Casino & Spa as their first U.S. customer.
  • Kalixa obtained a Money Transmitter License in New Jersey, gaining access to 41% of the local gaming market.
  • Future rollouts include Kalixa Pay (prepaid e‑wallet) and Kalixa Pro (mPOS) across additional U.S. states.
  • In Latin America, expansion begins in Brazil, then Mexico, Argentina, Colombia, and Chile (targeted for 2015).

References

Frequently Asked Questions

What is Kalixa Accept?
A payment acceptance solution that supports over 200 payment methods across multiple channels and devices.
Who is Kalixa’s first customer in the Americas?
Borgata Hotel Casino & Spa in New Jersey, securing around 41% of the local gaming market.
Where are Kalixa’s new offices located?
New York, United States and São Paulo, Brazil.
What future products will Kalixa roll out in North America?
Kalixa Pay (prepaid e‑wallet) and Kalixa Pro (mobile POS for small businesses).
Which Latin American countries are targeted next?
Brazil first, then expansion into Mexico, Argentina, Colombia, and Chile.

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