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    Home > Investing > Hyundai, Kia shares dive as automakers puncture investor dream of Apple car tieup
    Investing

    Hyundai, Kia shares dive as automakers puncture investor dream of Apple car tieup

    Published by linker 5

    Posted on February 8, 2021

    3 min read

    Last updated: January 21, 2026

    This image features the logos of Hyundai, Kia, and Apple, symbolizing the recent announcement that Hyundai and Kia's partnership with Apple for autonomous electric vehicles is off. This decision resulted in significant market value loss for both automakers, highlighting the volatile nature of tech and automotive collaborations.
    Hyundai and Kia logos with Apple logo, illustrating halted autonomous car deal - Global Banking & Finance Review
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    By Heekyong Yang and Joyce Lee

    SEOUL (Reuters) – South Korea’s Hyundai Motor Co said on Monday it is not now in talks with Apple Inc on autonomous electric cars, just a month after it confirmed early-stage talks with the tech giant, sending the automaker’s shares skidding.

    Wiping $2.1 billion off its market value, Hyundai’s stock slumped 4.2% by 0330 GMT. Shares in its affiliate Kia Corp, which had been tipped in local media reports as the likely operational partner for Apple, tumbled 12% – a $4.3 billion hit.

    The announcement brings the curtain down on weeks of internal divisions within Hyundai Motor Co Group – parent to both automakers – about the potential tieup, with some executives raising concerns about becoming a contract manufacturer for the U.S. tech giant.

    “We are receiving requests for cooperation in joint development of autonomous electric vehicles from various companies, but they are at early stage and nothing has been decided,” the automakers said on Monday, in compliance with stock market rules requiring regular updates to investors regarding market rumours.

    “We are not having talks with Apple on developing autonomous vehicles.”

    Kia shares had jumped 61% after Hyundai appeared to confirm a local media report early in January that Apple and Hyundai were in discussions to develop self-driving electric vehicles by 2027 and develop batteries at U.S. factories operated by either Hyundai or Kia.

    “Apple and Hyundai are in discussion, but as it is at early stage, nothing has been decided,” Hyundai said, before releasing subsequent statements that removed all mentions of Apple but said Hyundai was receiving electric car cooperation requests from parties it didn’t identify.

    Reuters reported in December that Apple was moving forward with autonomous car technology and aimed to produce a passenger vehicle that could include its own breakthrough battery technology as early as 2024.

    Apple, known to keep product plans under tight wraps, has never acknowledged talks with the automaker about building vehicles, and wasn’t immediately available for comment outside business hours in the United States.

    Analysts said talks might have collapsed over leaks of the partnership plan to media, or over possible insistence by Apple that Hyundai’s role in any tieup would be that of an equipment manufacturer, rather than a strategic partner.

    “With numerous news reports over discussions between the two companies, which should have been held to non-disclosure agreements, it would have been uncomfortable” said Kwon Soon-woo, an analyst at SK Securities.

    Kevin Yoo, an analyst at eBEST Investment & Securities, said, “It seems clear that Hyundai Motor Group has not been too happy with dealing with Apple … They made it clear that they do not want to be treated just as Apple’s supplier or manufacturer.”

    (Reporting by Heekyong Yang and Joyce Lee; Additional reporting by Jihoon Lee; Editing by Kenneth Maxwell)

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