A recent survey revealed that ease of use, quick loan approval and availability of funds, and simple online tools landed at the top of the list.
In an effort to improve overall customer experience and satisfaction, FinFit LLC, a provider of employee financial wellness programs, surveyed employees of companies enrolled in its program, inquiring about which aspects were most important.
The results showed that a program aimed at improving financial literacy and increasing fiscal stability must include the following key factors.
- Ease of Use: Users of the company’s online platform found it to be simple to employ and easily understandable with regard to filling out the financial assessment and following the steps within each individual category of tools, a crucial aspect of any financial wellness benefit program.
- Timely Loan Approval and Swift Availability of Funds: Without having to provide information regarding credit history, employees found loan approval and the ability to obtain the funds quickly, in some instances within 24 hours, to be vital.
- Stress-Free Navigation of Budgeting and Financial Education Tools: Users rated website organization and ease of finding desired applications as very important to a financial wellness program. Even those who were not in need of financial assistance were apt to take advantage of the educational tools, budget calculators, and financial planning offerings because of the straightforward, easy-to-use online layout.
“The economic recovery seems to be picking up speed, but many employees are still struggling to make ends meet,” said Jennifer Creech, director of business development at FinFit. “That’s why financial wellbeing and employee retention are increasingly top of mind for employers nationwide. Financial wellness programs are a valuable benefit for employers to offer in the war for talent.”