Search
00
GBAF Logo
trophy
Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

Subscribe to our newsletter

Get the latest news and updates from our team.

Global Banking and Finance Review

Global Banking & Finance Review

Company

    GBAF Logo
    • About Us
    • Profile
    • Privacy & Cookie Policy
    • Terms of Use
    • Contact Us
    • Advertising
    • Submit Post
    • Latest News
    • Research Reports
    • Press Release
    • Awards▾
      • About the Awards
      • Awards TimeTable
      • Submit Nominations
      • Testimonials
      • Media Room
      • Award Winners
      • FAQ
    • Magazines▾
      • Global Banking & Finance Review Magazine Issue 79
      • Global Banking & Finance Review Magazine Issue 78
      • Global Banking & Finance Review Magazine Issue 77
      • Global Banking & Finance Review Magazine Issue 76
      • Global Banking & Finance Review Magazine Issue 75
      • Global Banking & Finance Review Magazine Issue 73
      • Global Banking & Finance Review Magazine Issue 71
      • Global Banking & Finance Review Magazine Issue 70
      • Global Banking & Finance Review Magazine Issue 69
      • Global Banking & Finance Review Magazine Issue 66
    Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

    Global Banking & Finance Review® is a leading financial portal and online magazine offering News, Analysis, Opinion, Reviews, Interviews & Videos from the world of Banking, Finance, Business, Trading, Technology, Investing, Brokerage, Foreign Exchange, Tax & Legal, Islamic Finance, Asset & Wealth Management.
    Copyright © 2010-2025 GBAF Publications Ltd - All Rights Reserved.

    ;
    Editorial & Advertiser disclosure

    Global Banking and Finance Review is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

    Home > Headlines > Nervous Swiss ready Trump sweetened offer for tariff pain relief
    Headlines

    Nervous Swiss ready Trump sweetened offer for tariff pain relief

    Nervous Swiss ready Trump sweetened offer for tariff pain relief

    Published by Global Banking and Finance Review

    Posted on August 25, 2025

    Featured image for article about Headlines

    By Dave Graham

    ZURICH (Reuters) -Switzerland soon hopes to finalise a new business offer for Washington to ease its tariff burden, which will likely include more defence spending and greater access for U.S. energy interests, two people familiar with the matter said.

    Switzerland was stunned when U.S. President Donald Trump this month hit it with one of the highest tariff rates worldwide - 39% - after complaining about the U.S. trade deficit with the country on a call with Swiss President Karin Keller-Sutter.

    Since the levy came into effect on August 7, Swiss officials have been working with the private sector to craft an improved package of sweeteners in a bid to get the tariffs to somewhere near the 15% level Trump imposed on the European Union.

    Mindful that U.S. Treasury Secretary Scott Bessent has suggested he wants pending deals with the likes of Switzerland wrapped up by October, Bern aims to complete the package by early September, two Swiss sources said, speaking on condition of anonymity.

    The offer includes more potential defence procurement from the United States, plans to enable the U.S. to sell more liquefied natural gas through and to Switzerland, as well as more market access in some other areas, the sources added.

    "The Swiss Federal Council remains strongly committed to improving the tariff situation with the United States," the economy ministry said in response to questions from Reuters, noting discussions are continuing at various levels.

    The United States said on August 6 that Swiss officials had committed to strengthening joint defence cooperation after meeting U.S. Secretary of State Marco Rubio in Washington.

    Among other measures under consideration to help lower the deficit are importing more planes, the Swiss unit of German airline Lufthansa said this month.

    Prior to the July 31 Keller-Sutter-Trump call, Swiss officials had been quietly hoping that Switzerland might even get a better deal than the EU due to the strength of U.S. investment pledges by Swiss firms, one of the sources said.

    The government said it had agreed a provisional trade deal with U.S. officials before that call.

    In the event, Trump publicly complained Keller-Sutter "didn't want to listen" to his concerns about the U.S. trade deficit. That triggered domestic criticism of her and concern inside government that she had mishandled the call.

    According to UBS, at the end of second quarter, Switzerland no longer had a goods deficit with the U.S. amid changes to trade after Trump's initial April tariff announcements.

    The office of the U.S. Trade Representative, the U.S. Departments of Treasury, Commerce and State and the White House did not immediately reply to requests for comment on this story.

    ISOLATION

    For her part, Swiss President Keller-Sutter said she tried to explain to Trump why the tariffs were unjustified and how the United States benefited from its business ties to Switzerland.

    The tensions have made some Swiss officials nervous that the personal chemistry between Trump and Keller-Sutter - who is president only for this year under Switzerland's annual rotating system - could hinder a revamped deal, one of the sources said.

    This meant that while Switzerland wants the tariffs lowered before the U.S. gets used to the added import revenues, there is also a view in parts of the government that the negative vibes from the call should be allowed to fade before Trump's blessing is sought for the new offer, the person added.

    As a result, Switzerland had to choose carefully when and how it put its new offer to Trump, the source said.

    Nicolas Walder, a Green Party lawmaker in the lower house of parliament's foreign affairs committee, said the government had been complacent and too rigid in dealing with Trump.

    Before Trump set the 39% tariffs, Swiss officials briefed the committee on their efforts to get the U.S. to lower the 31% rate he first proposed for Switzerland in April, he recalled.

    But the officials did not want to entertain a plan B when asked what they would do if the approach failed, Walder said.

    "They said: 'It has to work. He will understand.' They were sure they could make him change his mind," he said.

    Some prominent Swiss firms including Swiss army knife maker Victorinox have since said they could shift production to the U.S. to limit the impact of Trump's tariffs.

    Switzerland is now in a perilous situation unless it can forge stronger alliances in Europe and elsewhere, Walder said.

    "Because if Trump is successful, the second-strongest will use the same methods," he said. "Why wouldn't China and the European Union do the same towards smaller countries?"

    (Reporting by Dave Graham; Editing by Sharon Singleton)

    Related Posts
    North Korea's Kim Jong Un lauds sending troops overseas in 2025, KCNA says
    North Korea's Kim Jong Un lauds sending troops overseas in 2025, KCNA says
    Former Moldovan PM returns to public life as special envoy
    Former Moldovan PM returns to public life as special envoy
    Italy plans levy on extra-EU parcels, higher taxes on financial transactions
    Italy plans levy on extra-EU parcels, higher taxes on financial transactions
    White House: Trump is 'sick of meetings' for sake of meeting on Ukraine
    White House: Trump is 'sick of meetings' for sake of meeting on Ukraine
    'Coalition of the Willing' on Ukraine discussed progress on mobilising frozen Russian assets
    'Coalition of the Willing' on Ukraine discussed progress on mobilising frozen Russian assets
    Italy has resolved dispute with ECB over gold reserves, Treasury sources say
    Italy has resolved dispute with ECB over gold reserves, Treasury sources say
    US offers 'free economic zone' in east if Ukraine cedes Donbas, Zelenskiy says
    US offers 'free economic zone' in east if Ukraine cedes Donbas, Zelenskiy says
    Soccer-Fire that destroyed stand at relegated Haka’s stadium was arson, police say
    Soccer-Fire that destroyed stand at relegated Haka’s stadium was arson, police say
    Bulgaria faces turmoil after protests topple government on eve of euro entry
    Bulgaria faces turmoil after protests topple government on eve of euro entry
    Italy awards solar capacity in first 'Not made in China' auction
    Italy awards solar capacity in first 'Not made in China' auction
    Olympics-IOC wants return of Russian, Belarusian youth athletes to international events
    Olympics-IOC wants return of Russian, Belarusian youth athletes to international events
    Barcelona brand gives migrant hawkers a legal foothold in fashion
    Barcelona brand gives migrant hawkers a legal foothold in fashion

    Why waste money on news and opinions when you can access them for free?

    Take advantage of our newsletter subscription and stay informed on the go!

    Subscribe

    More from Headlines

    Explore more articles in the Headlines category

    Italy prosecutors place four security firms under supervision in labour exploitation probe

    Italy prosecutors place four security firms under supervision in labour exploitation probe

    Russia has surplus of peas after failing to boost exports to China, analysts say

    Russia has surplus of peas after failing to boost exports to China, analysts say

    Greek minister heads Eurogroup, marking turnaround from years of crisis

    Greek minister heads Eurogroup, marking turnaround from years of crisis

    Florence cathedral managers fall prey to 1.5-million-euro email fraud

    Florence cathedral managers fall prey to 1.5-million-euro email fraud

    Meloni government signals concern as Agnellis prepare to sell media assets in Italy

    Meloni government signals concern as Agnellis prepare to sell media assets in Italy

    Soccer-Baton-wielding Polish hooligans ambush Rayo Vallecano fans on motorway

    Soccer-Baton-wielding Polish hooligans ambush Rayo Vallecano fans on motorway

    Foreign entities should have no rights on Italy's gold reserves, Meloni's party says

    Foreign entities should have no rights on Italy's gold reserves, Meloni's party says

    Commanders tell Putin that Russia has captured Siversk, Ukrainian military denies it

    Commanders tell Putin that Russia has captured Siversk, Ukrainian military denies it

    Poland says Hungary's government is closer to Moscow than Brussels

    Poland says Hungary's government is closer to Moscow than Brussels

    EU ban on combustion engine cars off table, EPP's Weber says

    EU ban on combustion engine cars off table, EPP's Weber says

    Slovak president vetoes bill weakening whistleblower protection that raises EU concerns

    Slovak president vetoes bill weakening whistleblower protection that raises EU concerns

    Russia's Putin reassures Venezuela's Maduro of Moscow's support in call, Kremlin says

    Russia's Putin reassures Venezuela's Maduro of Moscow's support in call, Kremlin says

    View All Headlines Posts
    Previous Headlines PostGermany charges US citizen with offering military intelligence to China
    Next Headlines PostUkrainian farmers call for lifting of ban on nitrogen fertiliser imports by sea