Zegna chair says Middle East business situation is improving - Finance news and analysis from Global Banking & Finance Review
Finance

Zegna chair says Middle East business situation is improving

Published by Global Banking & Finance Review

Posted on May 18, 2026

2 min read

· Last updated: May 18, 2026

Add as preferred source on Google

Zegna Chair Says Middle East Business Rebounding After Iran Conflict Disruption

Recent Developments and Business Outlook for Ermenegildo Zegna

Middle East Market Recovery

MILAN, May 18 (Reuters) - Italian luxury menswear group Ermenegildo Zegna has registered an upturn in Middle East business in recent weeks after disruption caused by the Iran conflict and expects the recovery to be complete after the summer, its executive chairman said.

Interviewed at a Financial Times luxury summit, Gildo Zegna said the hit to sales in the Middle East had been "substantial", but "less brutal" than anticipated. 

Impact of Iran Conflict on Sales

Zegna, which like other brands has its biggest shop globally located inside the Dubai Mall shopping centre in the United Arab Emirates, suffered a decline in sales in March and the first part of April, he said. 

Reuters reported in April that footfall at the Dubai Mall in March was down 50% from a year earlier.

Signs of Recovery

"It's picking up. Surely traffic is not where it used to be, but ... we see a gradual improvement, and hopefully by post summer time we'll be okay, so less brutal than we thought," he said.

Leadership Transition at Zegna

Zegna in January left the role of CEO of the family business to become chairman, entrusting the Zegna brand to his two children as co-CEOs, while promoting chief operating and financial officer Gianluca Tagliabue to be group CEO. 

He said the transition had gone well so far, adding he would only relinquish his role "when I'm buried." 

Future Strategy and Expansion

He ruled out any acquisitions for the group, which listed in New York in December 2021, or the Zegna brand expanding into womenswear. 

Global Business Performance

Business in the United States, where sales have been growing at a double-digit pace for the past two years, is in line with the previous year, Europe is "doing pretty well" and China "slowly coming back," Zegna said. 

China’s Market Outlook

"China will not be as we used to remember. However, I think that it is at a good state for business. Let's be happy with what we have, and let's nurture what we have."

(Reporting by Valentina Za, editing by Giulia Segreti and Gus Trompiz)

Key Takeaways

  • Middle East sales were significantly impacted—Dubai Mall footfall down ~50% in March—but have been improving and are expected to fully recover after summer (marketscreener.com).
  • Q1 2026 organic revenue grew ~7.4%, led by double‑digit gains in the Americas and improving Greater China performance (marketscreener.com).
  • Zegna’s strategic shift toward direct‑to‑consumer channels (85% of sales) continues yielding results globally in spite of regional disruptions (vogue.com)

References

Frequently Asked Questions

How has Zegna's Middle East business performed recently?
Zegna has seen an upturn in Middle East business in recent weeks following disruption from the Iran conflict, with gradual improvement in sales expected to continue into the post-summer period.
What caused the decline in Zegna's sales in the Middle East?
Sales dropped due to the impact of the Iran conflict, with Dubai Mall footfall in March reportedly down 50% compared to the previous year.
What changes have occurred in Zegna's leadership?
Gildo Zegna became executive chairman, entrusting brand leadership to his children as co-CEOs, and promoted Gianluca Tagliabue to group CEO.
Is Zegna planning any acquisitions or expansion into womenswear?
No, Zegna's chairman ruled out acquisitions and expansion into womenswear at this time.
How are Zegna's other key markets performing?
The business in the US continues to grow at a double-digit pace, Europe is performing well, and China is gradually recovering.

Tags

Related Articles

More from Finance

Explore more articles in the Finance category