Finance
UK's Mulberry third-quarter sales rise on strong festive demand
Published by Global Banking and Finance Review
Posted on January 14, 2026
Global Banking and Finance Review
Company
Published by Global Banking and Finance Review
Posted on January 14, 2026
Jan 14 (Reuters) - British luxury handbag maker Mulberry reported a 5.3% rise in third-quarter revenue on Wednesday, driven by strong full-price, festive-season sales across its markets and its strategy to focus on the domestic customer.
The Chilcompton‑headquartered company's shares were up 7% in early trading after the robust update against the backdrop of a weak UK retail market. Consumer card spending in the country was down 1.7% in December and overall sales growth slowed as shoppers held out for discounts.
However, the company's retail full-price sales jumped 19%, with strong demand for its Roxanne, Hackney and Bayswater designer lines.
Like its larger rival Burberry, Mulberry's strategy is to focus on its "British heritage" to resonate with domestic consumers.
The strategy is bearing fruit, the company said, helping Mulberry drive full-price sales, boosting its UK base, and accelerating growth in the U.S., Europe, and Asia Pacific, while also reconnecting with old customers and drawing new ones.
"We have maintained disciplined cost control, while at the same time growing full-price sales by having products that resonate at the right price," said Chief Executive Officer Andrea Baldo in a statement.
(Reporting by Ankita Bora and Pushkala Aripaka in Bengaluru; Editing by Rashmi Aich and Harikrishnan Nair)
Retail trade refers to the sale of goods and services directly to consumers. It encompasses various sectors, including clothing, electronics, and food, and is a significant component of the economy.
Consumer perception is how customers view and interpret a brand or product based on their experiences, beliefs, and feelings. It influences purchasing decisions and brand loyalty.
The UK economy is the economic system of the United Kingdom, characterized by a mixed economy that includes a combination of private and public enterprises, services, and manufacturing.
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