The U.S. bottled water market was valued at US$ 17,400 Mn in terms of revenue and was pegged at 10,600 million units in terms of volume in 2018

Bottled water is a packaged drinking water especially packed in plastic or glass water bottles and are available in different sizes from small to large. It is also available in the carbonated form that contains dissolved carbon dioxide gas. Bottled water is the most convenient way to use since it is handy and enables the consumer to carry them easily and are suitable for on-the-go usage. They are available in retail and departmental stores. They are gaining huge demand across the working class and Millennia’s populations.

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Drivers

Growing health consciousness among consumers is a prime factor fueling the market growth of bottled water. Rising cases regarding various health issues such as gastrointestinal diseases, neurological disorders, and reproductive problems caused by the drinking of contaminated water are fueling the demand for clean and hygienic bottled water in the U.S and packaged water protects it against various types of bacterial contamination. Hence, rising awareness regarding the health benefits of bottled water is expected to propel the market growth of U.S. bottled water.

Among distribution channel, others (food service & vending) segment dominated the U.S. bottled water market in 2018, accounting for 38% share in terms of value, followed by supermarkets and grocery stores, respectively.

Market Trends/Key Takeaways

An increasing number of acquisitions among key players in the U.S bottled water is expected to foster market growth over the forecast period. For instance, in November 2019, Nestlé Waters North America (NWNA) has announced the acquisition of bottled water distributor Watchung Spring Water in the US. The acquisition enable NWNA to expand ReadyRefresh by Nestlé beverage delivery service to the New Jersey coast. Hence, the rising adoption of such a growth opportunity is expected to fuel market growth.

Regulations

According to section 21 CFR 165.110, U.S. Food and Drug Administration (FDA), the regulatory authority for bottled water, describes bottled water as “water that is intended for human consumption and that is sealed in bottles or other containers with no added ingredients except that it may contain safe and suitable antimicrobial agents.”

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