digital-marketing
Australian content creators feel sting of losing young fans to social media ban
Britons watch YouTube for 51 minutes a day, regulator Ofcom says
Australia’s teen social media ban pushes content creators to look abroad
Pinterest's weak revenue forecast signals intense competition for ad dollars
WPP cuts out the agency to help brands create their own ads with AI
Date: October 23, 2025
By Paul Sandle LONDON (Reuters) -British ad group WPP said on Thursday it was letting brands access its AI-powered marketing platform to plan, create and publish their own campaigns. WPP Open Pro, a...
Netflix signs co-marketing deal with AB InBev to promote TV shows and beer
Date: September 22, 2025
(Reuters) -Netflix and Anheuser-Busch InBev have signed a global co-marketing deal to promote the streaming platform's most-watched titles and the brewer's beers, the companies said on Monday. The...
Why Your Emails Are Going to Spam – And How to Fix It
Date: September 19, 2025
You know what hasn’t changed in 2025? People’s love for email. Nearly everyone still uses it every day. In fact, according to a ZeroBounce study, ...
LinkedIn deepens video ad push, taps more publishers and creators to spur growth
Date: August 26, 2025
By Jaspreet Singh (Reuters) -LinkedIn is expanding its video advertising program, adding new publishers and creator-led shows to draw marketing dollars. The Microsoft-owned platform for professionals...
Britain says Google's online-ad commitments no longer needed
Date: June 13, 2025
LONDON (Reuters) -Britain's antitrust regulator said commitments it secured from Google in 2022 related to online advertising were no longer needed after the tech company decided against a standalone...
AI-driven search ad spending set to surge to $26 billion by 2029, data shows
Date: June 4, 2025
By Jaspreet Singh (Reuters) -Spending on AI-powered search advertising is poised to surge to nearly $26 billion by 2029 from just over $1 billion this year in the U.S., driven by rapid adoption of the...