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    Home > Finance > Stellantis Europe chief concerned at 'misalignment' in EU regulation
    Finance

    Stellantis Europe chief concerned at 'misalignment' in EU regulation

    Published by Global Banking & Finance Review®

    Posted on January 9, 2026

    2 min read

    Last updated: January 20, 2026

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    Tags:Automotive industrybrand management

    Quick Summary

    Stellantis Europe chief voices concerns over EU regulation misalignment, impacting investments and market alignment, as the EU plans to adjust combustion-engine policies.

    Table of Contents

    • Impact of EU Regulations on Stellantis
    • Concerns Over Market Alignment
    • Investment Risks and Industry Needs
    • Strategic Plans for Brand Management

    Stellantis Europe Leader Voices Concerns Over EU Regulation Misalignment

    Impact of EU Regulations on Stellantis

    BRUSSELS, Jan 9 (Reuters) - The size and shape of any future investments in Europe by carmaker Stellantis will hinge on decisions on auto industry regulation, the carmaker's head of Europe said on Friday, expressing concern at what had been announced so far.

    Concerns Over Market Alignment

    The EU Commission proposed last month a plan to drop a ban on new combustion-engine cars from 2035 after pressure from the region's auto sector, marking the bloc's biggest retreat from its green policies in recent years.

    Investment Risks and Industry Needs

    Stellantis deemed the new package insufficient and CEO Antonio Filosa warned that it put at risk manufacturers' investments in the region.

    Strategic Plans for Brand Management

    "The decisions of the European Union will have a big impact on visibility, on what are the dominant technologies that are needed," Stellantis Europe head Emanuele Cappellano said on Friday at the Brussels car show, in his first press conference since taking the job in October.

    Cappellano said he was concerned about a "misalignment" between EU's regulation, automakers' needs and customer demand.

    "We need to be very, very honest on this. So far, what has been announced failed completely in this extent," he said on Friday, adding that both the industry and customers are seeking short-term solutions.

    "The problem is not 10 years from now. It is today and customers that need some different stuff," he said, adding the European market had lost three million vehicles since the COVID-19 pandemic and it was the only region in the world that hasn't yet come back to pre-pandemic levels.

    He said EU should protect the European auto industry and help cover some existing gaps with Chinese competitors in areas such as batteries and semiconductors.

    Asked about the future of Stellantis sprawling portfolio of 14 brands - that many say is too complicated to manage and causing overlap among several models - Cappellano deferred to the group's new business plan, which CEO Filosa is due to present in the second quarter.

    "We are going to work on a strategic plan ... but my first priority is to guarantee that (Stellantis) brand CEOs have the possibility to reinforce their brand attributes," he said.

    (Reporting by Giulio Piovaccari; Editing by Valentina Za, Aidan Lewis)

    Key Takeaways

    • •Stellantis concerned about EU regulation misalignment.
    • •EU plans to drop combustion-engine ban by 2035.
    • •Investment risks due to insufficient regulatory package.
    • •European market struggles post-COVID-19 pandemic.
    • •Stellantis to focus on strategic brand management.

    Frequently Asked Questions about Stellantis Europe chief concerned at 'misalignment' in EU regulation

    1What is EU regulation?

    EU regulation refers to laws and rules established by the European Union that member states must follow, impacting various sectors including the automotive industry.

    2What is investment risk?

    Investment risk is the potential for loss of financial investment or the uncertainty regarding the returns on an investment.

    3What is brand management?

    Brand management involves strategies and tactics to maintain, improve, and uphold a brand's image and reputation in the market.

    4What is the automotive industry?

    The automotive industry encompasses all companies and activities involved in the design, development, manufacturing, marketing, and selling of motor vehicles.

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