Published by Coherent Market Insights
Posted on September 20, 2021
4 min readLast updated: February 5, 2026
The sleeve labels market is expected to reach $18.6 billion by 2027, driven by demand for innovative packaging solutions and extended product shelf-life.
The global sleeve labels market is projected to reach around US$ 18.6 billion by the end of 2027, in terms of revenue, growing at CAGR of 5.4% during the forecast period (2019-2027).
Sleeve labels are widely used on almost all types of fast-moving consumer goods and can be classified into shrink sleeve labels and stretch sleeves labels. Shrink label is made up of plastic and polymer products whereas are a full-body label that offers 360 coverage. Shrink sleeves labels are highly durable and ideal for food &beverage and pharmaceutical packaging products. Among these two, shrink label is an ideal one and gaining huge traction because this label offers numerous opportunities to innovate the packaging of the product. Moreover, the sleeve label uses flexographic and gravure printing technology and is becoming the go-to choice.
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Drivers
Rising demand for extended shelf-life of the product is expected to fuel the market growth of the sleeve label. Most sleeve labels are based on advanced security features such as UV protection that are claimed to increase the shelf life of products. Moreover, these labels are also equipped with tracking systems such as RFID chips and QR codes in some cases. Hence, growing demand for extending shelf-life of the product will favor the market growth of the sleeve label.
Increasing strict rules and regulation to counter tampering and counterfeiting in food &beverage industry is expected to augment the market growth. Growing cases of tampered and counterfeit products have raised enforcement of stringent regulations in order to reduce such cases. Because of this, major companies are opting for sleeves labels over pressure-sensitive tapes and in-mold since the sleeve label over tamper-evident packaging, this, in turn, is propelling the market growth.
Market Restraints
Increasing implementation of stringent environmental regulations is expected to hinder the market growth of the sleeve label. Mostly sleeve labels are produced from High-density polyethylene (HDPE) and Poly Vinyl Chloride (PVC) materials that are hazardous to the environment and for this EU regulation and FDA regulations are restricting the use of harmful chemical substances such as PVC. This factor is expected to restrict market growth of sleeve labels over the forecast period.
Market Opportunities
Expanding packaging industry especially in Asia Pacific region is expected to offer potential growth opportunity to the market of sleeve label. According to the packaging gateway, India is anticipated to reach US$ 73.6 billion by the 2020 financial year (FY2020), due to the India’s growing population and income levels. Therefore, the growing packaging sector will favor the market growth of the sleeve label over the forecast timeframe.
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Market Trends
The growing trend of digital printing around the globe and sleeve label and most of the sleeve label manufacturers are focusing on offering highly attractive and customizable products that are expected to propel the market growth. According to the report by Smithers Pira, in 2017, digital printing accounts for 16.2% of the global print market value and 2.9% of the volume. Therefore, growing digital printing is expected to foster market growth.
Competitive Section:
Key players operating in global sleeve labels market are Fuji Seal International, Inc., CCL Industries, Dow Chemicals, Berry Plastics Group, Inc., Klöckner Pentaplast, Macfarlane Group PLC, and Huhtamaki Oyj.
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The post Sleeve Labels Market Is Projected To Reach Around Us$ 18.6 Billion By The End Of 2027 appeared first on Gatorledger.
The article discusses the projected growth of the sleeve labels market, expected to reach $18.6 billion by 2027.
Sleeve labels are used in packaging, offering full-body coverage and are popular in the food and beverage industry.
Demand for extended shelf-life and innovative packaging solutions are key drivers of market growth.
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