Frozen fruit is one of the healthiest food items that one should consume as it is a rich source of vitamins, antioxidants, and minerals, all of which enhance the overall health. Frozen fruits are a convenient alternative of fresh fruits as this are not available throughout the year. The frozen fruits are picked at peak ripeness and once they are harvested the fruits are washed, blanched, cut, frozen and stored within a few hours. The frozen fruits are treated with ascorbic acid or sugar in order to prevent the spoiling. The nutrients level remains unchanged even after freezing.

The global frozen fruit market is projected to reach around US$ 3.2 billion by the end of 2027, in terms of revenue, growing at CAGR of 5.0% during the forecast period (2019-2027).

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Drivers

The rising number of the working population with a busy lifestyle is creating demand for ready-to-eat food products such as frozen fruits is expected to foster the market growth of frozen fruit. Frozen fruits can be consumed with minimal processing and a required portion of frozen fruits can be consumed, whereas the remaining quantity can be repacked after using for later use. This minimizes the wastage and ensure the ideal usage of fruit. These factors are anticipated to augment the market growth of frozen fruits.

Growth in economic and disposable income is expected to foster the market growth of frozen fruits. Income growth in emerging markets such as Asia Pacific, Latin America, and Eastern Europe and the Asian region is increasing disposable income of consumers in these regions, especially among the middle-class population which is consumer spending on new goods and services. This, in turn, is propelling the market growth. According to the World Bank, South Asia is anticipated to showcase robust economic growth in the coming years. The growth in the region is projected to incline from 7% in 2015 to 7.6% by 2017.

Market Restraints

Perception of consumers associated with the lack of nutrients in frozen fruits is estimated to hinder the market growth of frozen fruits. As they are being perceived as processed foods with added preservatives but it has been changed to an extent across developed countries, such as Germany, U.S., and others. However, in some developing countries, it will take some time to change the consumer mindset regarding frozen fruits. This factor is projected to hinder the market growth of frozen fruit.

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Market Opportunities

Increasing penetration of retail and online shopping sector around the globe is expected to augment the market growth of frozen fruits. Moreover, the advent of modern retail formats, such as convenience stores, especially in Asian countries is increasing product visibility and easy accessibility to frozen fruits, to consumers which are estimated to augment the market growth of frozen fruits. According to our primary sources, China’s e-commerce retail sales are anticipated to reach up to US$ 1,500 Billion by 2018 as compared to US$ 670 Billion in 2015

Contact Us:

Mr. Shah
Coherent Market Insights
1001 4th Ave,
#3200
Seattle, WA 98154
Tel: +1-206-701-6702
Email: [email protected]

Contact Us:

Mr. Shah
Coherent Market Insights
1001 4th Ave,
#3200
Seattle, WA 98154
Tel: +1-206-701-6702
Email: [email protected]