Sales of Natural Cosmetics Market to Soar Rapidly, Supported by Increased Demand for Men Grooming Products, Finds FMI
Published by maria gbaf
Posted on January 26, 2022
5 min readLast updated: January 28, 2026

Published by maria gbaf
Posted on January 26, 2022
5 min readLast updated: January 28, 2026

The natural cosmetics market is rapidly growing, driven by men's grooming trends and consumer preference for chemical-free products.
According to a recently published business intelligence report by Future Market Insights (FMI), the global natural cosmetics market was valued over US$ 36 Bn in 2019. Rising awareness about the side effects of chemical-based beauty products and the trend of ‘green beauty’ are encouraging manufacturers to increase the production of natural cosmetics to target and retain a large segment of consumers.
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Tata’s Natural Alchemy, LLC and Henkel AG & Company, KGaA are amongst the top companies introducing all chemical-free products in their portfolio, as consumers’ inclination towards cosmetics with natural, safer ingredients intensifies.
Natural Cosmetics for Male Consumers to Gain Traction in Future
Modern men are taking a keen interest in caring for their skin. A rising number of men are inclining towards personal grooming and boosting greater self-confidence by looking good. In recent times, men are no longer limiting themselves to only shaving products and deodorants and becoming a habitual user of skin and personal care products.
The organic and vegan beauty movement is also playing an important role in building male consumer base. Additionally, chemical-free skincare products are finding greater resonance among young men who choose to align themselves with renowned brands. This, in turn, is expected to fuel the demand for natural cosmetics for male consumers.
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Key Takeaways – Natural Cosmetics Market Study
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Europe Captures Major Market Share
Over the forecast period, Europe will continue to hold a significant share in the global natural cosmetics market. European Union has set up a sophisticated legislative framework for players to enter the natural cosmetics market. It assures that products sold in the EU market should fulfil the required standards.
In addition, European consumers widely prefer natural and plant-based products as the region support sustainability, which, in turn, is fueling the market growth. Demand will remain concentrated in Germany, Spain, France, Italy, and the UK and the presence of a larger distribution network with various sales channels will continue to attract new consumers.
More Valuable Insights
FMI’s report on the natural cosmetics market is segmented into five major sections-
Product
Application
End-use
Sales Region
And region to help readers understand and evaluate lucrative opportunities in the global natural cosmetics market.
Explore FMI’s Extensive Coverage on Consumer Product Domain
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Floral Extract Market – As per newly released data by Future Market Insights (FMI), the floral extract market is estimated at USD 2.6 billion in 2022 and is projected to reach USD 3.8 billion by 2029, at a CAGR of 4.3% from 2014 to 2021.
Lip Powder Market– As per newly released data by Future Market Insights (FMI), the lip powder market is estimated at US$ 439.7 Mn in 2022 and is projected to reach US$ 592.1 Mn by 2027, at a CAGR of 6.1% from 2022 to 2027
About Future Market Insights (FMI)
Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in Dubai, and has delivery centers in the UK, U.S. and India. FMI’s latest market research reports and industry analysis help businesses navigate challenges and make critical decisions with confidence and clarity amidst breakneck competition. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. A team of expert-led analysts at FMI continuously tracks emerging trends and events in a broad range of industries to ensure that our clients prepare for the evolving needs of their consumers.
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The article discusses the growth of the natural cosmetics market, particularly driven by increased demand for men's grooming products.
Natural cosmetics are gaining popularity due to rising awareness about the side effects of chemical-based products and the trend of green beauty.
Europe holds a significant share in the global natural cosmetics market, with demand concentrated in countries like Germany, Spain, and the UK.
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