Rising Incidence of Polycystic Ovary Syndrome among Women Drives the U.S. Digital Ovulation Test Kits Market Demand: FMI
Published by mark itwired
Posted on September 20, 2021
5 min readLast updated: February 5, 2026

Published by mark itwired
Posted on September 20, 2021
5 min readLast updated: February 5, 2026

The U.S. digital ovulation test kits market is expanding due to increased PCOS cases and fertility monitoring needs, with a projected CAGR of 9.6% by 2031.

The U.S. digital ovulation test kit market grew at about 4% CAGR until 2020, according to a study by Future Market Insights (FMI). The U.S. digital ovulation test kit market is expected to reach US$ 95.1 Mn by 2031, expanding at a CAGR of 9.6% for 2021 – 2031.
The demand for digital ovulation test kits will accelerate in response to the increase in working women population and rising need of self-sustained digital ovulation test kits.
As per data from Centers for Disease Control and Prevention (CDC), around 6% of married women in the U.S. aged 15-44 years were unable to conceive in 2019.
The report also states that approximately 12% of 15-44 years aged women face difficulty in conceiving or carrying a pregnancy even after trying for one year.
Rising necessity for cost-efficient and accurate digital ovulation test kits in the market for fertility monitoring will increase the demand for digital ovulation kits in the U.S.
Key manufacturers are focusing on initiating various awareness campaigns and online education programs to spread awareness regarding PCOS and PCOD in women. The collaboration between government and healthcare organization to improve fertility rates across the nation will elevate the market demand.
Digital ovulation test kits assist users to keep an eye on fertility disorders. The rapid adoption of digital strip readers for ovulation tests creates an ideal environment for market growth.
Line indicator ovulation test kits have become outdated as women find it difficult to interpret test results. Digital ovulation test kits provide direct results in the form of digital display. The new models can connect to your smartphone and deliver the results.
As per a study conducted by Clearblue regarding feasibility, it became evident that the use of digital devices has reduced the chances of errors and misinterpretation by around 70%. High accuracy and ease of use will fuel the market demand in upcoming years.
“Extensive research and development in the field of ovulation test kits led to invention of digital ovulation testing kits with smartphone connectivity to track the fertility hormones. Focus on innovation will drive the U.S. digital ovulation test kits market during the forecast period,” says a FMI analyst
For more Insights into the Market, Request a Sample of this Report https://www.futuremarketinsights.com/reports/sample/rep-gb-13241
Key Takeaways
Competitive Landscape
According to the study by Future Market Insights, the main area of focus among all market players is rapid product development and new product launches to strengthen their market position.
The market players are working towards increasing consumer awareness to gain a competitive edge in this consolidated market.
Samplytics Technologies Private Limited developed a smartphone-connected device named “Inito Fertility Monitor” and launched it in November 2020. The device is effective to identify up to 6 fertile days to measure estrogen and luteinizing fertility hormones.
To enhance commercialization, leading market players are employing collaborative promotion and marketing strategies to increase their visibility in this cut throat environment. Such strategies will heighten the popularity of digital ovulation test kits in the market.
Wal-Mart and Amazon have partnered with leading manufacturers such as Church & Dwight Co. Ltd. The aim is to use e-commerce portals to bolster overall brand image and promote digital ovulation test kits.
Some of the leading companies operating in the U.S. digital ovulation test kits market are:
For any Queries Linked with the Report, Ask an Analyst@ https://www.futuremarketinsights.com/ask-question/rep-gb-13241
More Insights on the Global U.S. digital ovulation test kits Market
Future Market Insights, in its new offering, provides an unbiased analysis of the U.S. digital ovulation test kits market, presenting historical demand data (2016-2020) and forecast statistics for the period from 2021-2031. The study divulges compelling insights on the U.S. digital ovulation test kits market with a detailed segmentation on the basis of:
By Product:
By Distribution Channel:
Retail Sales
Key Questions Covered in the Report
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The post Rising Incidence of Polycystic Ovary Syndrome among Women Drives the U.S. Digital Ovulation Test Kits Market Demand: FMI first appeared on Market Research Blog.
The article discusses the growth of the U.S. digital ovulation test kits market driven by rising PCOS cases and fertility monitoring needs.
The demand is increasing due to the rise in working women and the need for self-sustained fertility monitoring solutions.
Challenges include high prices and product recalls, which may hamper market growth.
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