Published by mark itwired
Posted on October 5, 2021
6 min readLast updated: January 31, 2026
The period panties market is set to grow at 15.8% CAGR by 2030, driven by demand for eco-friendly products. North America leads, with Asia showing rapid growth.
Future Market Insights (FMI) in its latest study has forecast the global period panties market to grow at 15.8% CAGR between 2020 and 2030. By the end of 2021, the market’s valuation is expected to reach US$ 180 Mn. The rise in awareness about feminine hygiene coupled with the increase in demand for eco-friendly period panties is projected to present lucrative opportunities for expansion of the market.
An increasing number of women getting conscious about the prevalence of the diseases associated with unhygienic menstrual management practices and they are opting safer ways to maintain the proper menstrual hygiene. According to the National Center for Biotechnology Information (NCBI), women who use reusable absorbent pads are more likely to be diagnosed with at least one urogenital infection than women using disposable pads. Disposable period panties being meant for maintenance of proper hygiene and providing comfort are experiencing surge in demand.
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The COVID-19 pandemic has affected the sales of the market severely, especially earlier this year. However, the market seems to be recovering steadily owing to the rise in requirement for the safer and more hygienic ways of menstrual management practices. FMI in the study reports growth at decelerated pace in 2020. However, 2021 onwards the market is expected to regain momentum.
FMI offers an in-depth analysis of the market trends, potential, growth, and restraints.
Some of the key takeaways from the report are highlighted below-
“The demand for hygienic menstrual management has increased the requirement of period panties substantially over the past decade. The rise in concern about maintaining proper female hygiene is forecast to boost the growth of the market further in the coming years. With an increasing number of consumers willing to spend for better comfort, period panties sales are expected to pick up,” says an FMI analyst.
COVID-19 Impact Analysis
The global period panties market has suffered major set-back due to the outbreak of novel coronavirus, during the first half of this year. The sudden lock down followed by the decrease in demand due to the shifted focus towards emergency requirements has slowed down the growth of the market.
While the market is overcoming the restraints such as financial crisis, unavailability of enough raw materials, and others, the demand for period panties is rising again to let the market expand further. According to FMI, the market is likely to get back to its feet by the end of the next year paving new paths to excel for the key market players.
Who is Winning?
The global period panties market has a highly competitive environment. In order to sail through the cut-throat competition, the key market players are focusing on launching of better quality products.
For instance,
More Valuable Insights on Period Panties Market
In the latest report by Future Market Insights, we offer an unbiased analysis of the global period panties market, providing historical data for the period of 2015-2019 and forecast statistics for the period of 2020-2030. In order to understand the global market potential, its growth and scopes, the market is segmented on the basis of product type (reusable, disposable), style (boy short, bikini, brief, hipsters, others), sales channel (online (e-commerce owned portal, company owned portal), offline (exclusive stores, multi-brand stores)), across six major regions (North America, Latin America, Europe, East Asia, South Asia, Oceania, MEA).
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Period Panties Market Report: Scope
| Attribute | Details |
| Forecast Period | 2020-2030 |
| Historical Data Available for | 2015-2019 |
| Market Analysis | USD Million for value and Mn Units for volume |
| Key Regions Covered | North America, Latin America, Europe, South Asia, East Asia, Middle East & Africa, Oceania |
| Key Countries Covered | US, Canada, Germany, U.K., France, Italy, Spain, Poland, Russia, China, Japan, South Korea, India, Thailand, Malaysia, Vietnam, Indonesia, Australia, New Zealand, GCC Countries, Turkey, Northern Africa, South Africa |
| Key Segments Covered | Component, Course, End User, and Region |
| Key Companies Profiled |
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| Report Coverage | Market Forecast, brand share analysis, competition intelligence, DROT analysis, Market Dynamics and Challenges, Strategic Growth Initiatives |
| Customization & Pricing | Available upon Request |
Key Questions Answered by the Report
The post Period Panties Market to Witness Increased Consumer Interest in Organic and Reusable Product Offerings: Future Market Insights Report appeared first on Industry News Analsis.
The article discusses the growth of the period panties market, focusing on eco-friendly and reusable products.
COVID-19 initially slowed sales, but the market is recovering as demand for hygienic menstrual products rises.
North America remains dominant, but East and South Asia are experiencing higher growth rates.
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