Perfume Market to Gain Traction at 4% CAGR amid Surging Demand for Natural and Safe Ingredients in Perfumes: FMI


The perfume market is set to grow at a 4% CAGR through 2031, driven by demand for natural ingredients. Key players are focusing on smart packaging and customization.
According to a recent report by Future Market Insights (FMI), the perfume market is expected to reach a valuation of US$ 35 Bn in 2021, expanding at a steady 4% CAGR through 2031.
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Shifting consumer preference towards natural ingredients in perfumes that offers a unique and soothing aroma is encouraging product developments by manufacturers, thereby augmenting growth of the market.
Rapid urbanization, along with increasing adoption of smartphones has led to more awareness regarding various side effects caused by the undisclosed chemical used in perfumes. In addition to this, rising adoption of perfumes among old-age customers is encouraging manufacturers to use natural ingredients with a pleasant aroma.
The aforementioned factors are spurring demand for renewable ingredients in perfume manufacturing. Moreover, players are initiating the use of microbial-based natural ingredients in perfumes to increase the spray quality and cater to the demand from environment and health-conscious consumers.
“Growing demand for new perfumes manufactured using natural ingredients, increasing investments by players in smart packaging of perfumes, and easy customization are key factors anticipated to boost the market in the forthcoming years,” says the FMI analyst.
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Who is winning?
Leading players operating in the perfume market are Estee Lauder Companies Inc., LVMH Moet Hennessey Louis Vuitton, Coty Inc., L’Oréal S.A., Eliabeth Arden Inc., Shiseido Co Ltd., Puig SL., Perfumania Holdings Inc., Avon Products Inc., Hermes International S.A., Natura Cosmetics S.A., Channel S.A., Clarins, Revlon Inc., and Givaudan among others.
As per FMI, top 5 players are projected to account for 15-20% of the total market share.To gain a competitive edge, are investing in promotional strategies marking techniques. For instance:
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About Future Market Insights (FMI)
Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in Dubai, and has delivery centers in the UK, U.S. and India. FMI’s latest market research reports and industry analysis help businesses navigate challenges and make critical decisions with confidence and clarity amidst breakneck competition. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. A team of expert-led analysts at FMI continuously tracks emerging trends and events in a broad range of industries to ensure that our clients prepare for the evolving needs of their consumers.
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The article discusses the growth of the perfume market, focusing on the increasing demand for natural ingredients.
The growth is driven by consumer preference for natural ingredients and increased awareness of chemical side effects.
Leading players include Estee Lauder, LVMH, Coty, L’Oréal, and Shiseido.
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