The global mobile TV market is set to grow at a 10.2% CAGR by 2026, driven by 5G services and increased smart device use.
Mobile TV Market
According to IMARC Group’s latest report, titled Mobile TV Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026.’ the global mobile TV market exhibited strong growth during 2015-2020. A mobile television (TV) is a digital service that offers the seamless television broadcasting of videos over mobile and handheld devices. It can either be available for free through the internet or be paid for through a subscription plan. A mobile TV utilizes several kinds of technical systems, such as WiMAX or Wi-Fi, and terrestrial networks to send radio and wireless signals along with the existing satellite technology to deliver broadcasts. It enables users to watch real-time traffic reports, the latest news, live telecasts of sporting events, television shows, etc. As such, mobile TV services are used by consumers across the globe since they ensure high quality and more customizable experiences than their counterparts, such as traditional cable television.
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The escalating demand for movies, premium sports, and entertainment content through Video on Demand (VoD) platforms is one of the key factors driving the mobile TV market. Besides this, the introduction of 5G broadcast services, which offer users high data speed and attractive media consumption facilities, is further catalyzing the market growth. Moreover, the expanding utilization of smart devices and the accelerating internet penetration across countries are acting as growth-inducing factors. Apart from this, the increasing adoption of free-to-air services is also augmenting the global market. Furthermore, the rising consumer expenditures on leisure and entertainment activities, coupled with the easy access and low installation costs of these services, are projected to fuel the mobile TV market over the forecasted period. Looking forward, IMARC Group expects the market to grow at a CAGR of 10.2% during 2021-2026.
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The article discusses the global mobile TV market trends, growth, and forecast from 2021 to 2026.
Key drivers include 5G services, increased smart device use, and demand for video content.
The mobile TV market is expected to grow at a CAGR of 10.2% from 2021 to 2026.
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