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    Home > Finance > Kenyan beer firm asks court to block Diageo's $2.3 billion EABL sale to Asahi
    Finance

    Kenyan beer firm asks court to block Diageo's $2.3 billion EABL sale to Asahi

    Published by Global Banking & Finance Review®

    Posted on January 7, 2026

    2 min read

    Last updated: January 20, 2026

    Kenyan beer firm asks court to block Diageo's $2.3 billion EABL sale to Asahi - Finance news and analysis from Global Banking & Finance Review
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    Tags:insurancefinancial managementcorporate governance

    Quick Summary

    Diageo's $2.3B sale of EABL to Asahi is challenged by Bia Tosha in Kenya's High Court over pending litigation.

    Kenyan Firm Challenges Diageo's $2.3B EABL Sale to Asahi

    NAIROBI, Jan 7 (Reuters) - A Kenyan beer distribution firm has filed a case at Kenya's High Court seeking to block Diageo's $2.3 billion sale of its local subsidiary EABL to Japan's Asahi Holdings over pending litigation, a lawyer for the challenger said on Wednesday.

    Diageo, the world's biggest spirits group, said last month it had agreed a deal with the Japanese brewer for a sale of its 65% stake in EABL, as it responds to U.S. tariffs and shifting consumer patterns.

    But the deal faces a challenge by Kenyan distributor Bia Tosha, which has asked the court to stop it until its litigation against Diageo and EABL, over a competition dispute, is determined and settled.

    Kenya's High Court has certified the case as urgent and has set a hearing date for Friday, when it will give directions, Kenneth Kiplagat, Bia Tosha's lawyer, told Reuters.

    London-listed Diageo did not immediately respond to a request for comment. EABL, which is listed on the Nairobi bourse, was not immediately available for comment.

    Diageo's shares slipped 1.6%, while EABL was 0.5% lower.

    (Reporting by Duncan Miriri, additional reporting by Emma Rumney, editing by Karin Strohecker and Alexander Smith)

    Key Takeaways

    • •Diageo plans to sell its EABL stake to Asahi for $2.3 billion.
    • •Kenyan distributor Bia Tosha challenges the sale in court.
    • •Pending litigation over competition dispute is the basis for the challenge.
    • •Kenya's High Court has certified the case as urgent.
    • •Diageo and EABL have not commented on the legal challenge.

    Frequently Asked Questions about Kenyan beer firm asks court to block Diageo's $2.3 billion EABL sale to Asahi

    1What is a subsidiary?

    A subsidiary is a company that is completely or partially owned by another company, known as the parent company. The parent company controls the subsidiary's operations and financial decisions.

    2What is corporate governance?

    Corporate governance refers to the systems and processes that direct and control a company. It encompasses the relationships among the company's management, board, shareholders, and other stakeholders.

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