IZEA Worldwide, Inc. (NASDAQ: IZEA), operator of IZEAx, the premier online marketplace connecting brands and publishers with influential content creators, today announced that it has been selected to execute influencer marketing programs across multiple brands for a Fortune 500 consumer goods manufacturer. IZEA has been engaged directly by the company to execute the programs.
This is an exciting brand-direct relationship with a Fortune 500 company, and one that we are very proud of, said Ted Murphy, Founder and CEO of IZEA. We began our engagement with this company through a small pilot program at the beginning of this quarter. We have just been awarded additional campaigns, expanding upon the success of that program, and we are now executing across multiple brands and product lines within those brands. Our commitment to delivering an exceptional customer experience continues to be rewarded by account expansion within large organizations.
IZEA will be executing influencer marketing campaigns for the brand across multiple social media platforms, including Instagram and Facebook. In addition to sponsored content, IZEA is facilitating product sampling for the company, allowing influencers to try the products and feature them in their sponsored social media posts.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (IZEA) operates online platforms that connect marketers with content creators. IZEA platforms automates influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. IZEA influencers include everyday creators as well as celebrities and accredited journalists. Creators are compensated for producing unique content such as long and short form text, videos, photos, status updates, and illustrations for marketers or distributing such content on behalf of marketers through their personal websites, blogs, and social media channels. Marketers receive influential content and engaging, shareable stories that drive awareness. For more information about IZEA, visit https://izea.com/.
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Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934. These forward-looking statements, and terms such as anticipate, expect, intend, believe, may, will, should, or other comparable terms, are based largely on IZEA’s expectations and are subject to a number of risks and uncertainties, certain of which are beyond IZEA’s control. Actual results could differ materially from these forward-looking statements as a result of, among other factors, changing economic conditions. In light of these risks and uncertainties, there can be no assurance that the forward-looking information contained in this release will in fact occur.