|WHO:||Sally Lyons Wyatt, Executive Vice President and Practice Leader, IRI|
|WHAT:||During a session titled The Power of Frozen, at AFFI-CON, IRIs Sally Lyons Wyatt will discuss the why, where and who behind frozen food aisle growth with president and CEO of the American Frozen Food Institute (AFFI) Alison Bodor, and 210 Analytics, LLC principal Anne-Marie Roerink.|
|Later that morning, Lyons Wyatt will head to The NGA Show, where she will be joined by Associated Grocers of New Englands vice president of merchandising and procurement, Peter Vail, and Associated Wholesale Grocers chief supply chain and merchandising officer, Dan Funk, for a session called Steps Everyone Can Take to Increase Produce Sales.|
|The following day at the NGA Show, Lyons Wyatts session, The Snack Category: Whats Hot, Whats New and the Omnichannel, will examine consumer preferences, growth drivers within various snack categories, and explore what has become known as the retail omnichannel.|
|WHY:||The retail landscape and traditional meal categories are continuing to evolve at a rapid pace. Staying up-to-date with the latest research and tools to most effectively engage consumers is vital for CPGs on the search for opportunities to align innovation, products, merchandising, marketing and branding with how consumers live and shop.|
|WHEN:||Monday, Feb. 25, 2019|
|The Power of Frozen|
|7:15 “ 8:45 a.m. PT|
|Steps Everyone Can Take to Increase Produce Sales|
|9:45 “ 10:45 a.m. PT|
|Tuesday, Feb. 26, 2019|
|The Snack Category: Whats Hot, Whats New, and the Omnichannel|
|10:00 “ 10:25 a.m. PT|
|Manchester Grand Hyatt|
|1 Market Pl.|
|San Diego, CA 92101|
|San Diego Convention Center|
|111 W. Harbor Dr.|
|San Diego, CA 92101|
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC health care organizations, retailers, financial services and media companies grow their businesses. A confluence of major external events a change in consumer buying habits, big data coming into its own, advanced analytics and personalized consumer activation is leading to a seismic shift in drivers of success in all industries. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers, collaborate with key constituents and deliver market-leading growth. For more information, visit www.iriworldwide.com.
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