Published by Uma Rajagopal
Posted on January 19, 2022
FMI delivers key insights on the India ready-to-mix food market in its latest report titled “India Ready-to-Mix Food Market: Industry Analysis and Opportunity Assessment, 2015–2020.” Over the long-term outlook, the India ready-to-mix food market will expand at a CAGR of 15.7% and reach a valuation of US$ 284.4 Mn by 2020. Among the product type, the snack mix and curry mix segments are expected to hold the highest share of the India ready-to-mix food market.
The affluence of the working population and the increasing millennial consumers are key factors driving the India ready-to-mix food market. Moreover, increase in the population of working women due to higher standards of education and rising urbanisation has led to changing lifestyles and less time to cook food at home. Rapid digitalization is another key factor influencing the sales in the India ready-to-mix food market.
The growing preference of the average consumers for digital platforms is forcing the manufacturers to adopt ecommerce platforms to increase their reach among customers in ready-to-mix food market. Digital platforms are likely to influence 30 -35% of all the retail sales by 2025.
Request Sample Copy of Report: https://www.futuremarketinsights.com/reports/sample/rep-gb-111
Increase in private labels in ready-to mix food
The private label concept is new to the Indian retail industry. A large number of retailers have started launching their own private label brands for ready-to-mix food as this enables more control over the supply chain. Customer have begun to like private labels owing to better quality and high food safety standards.
The ready-to-mix food private labels are generally priced lower than the branded products due to the considerable savings on marketing and distribution. Retailers make up for media marketing through in-house promotions and displays within stores.
Food Safety: Evolving with Time
The Food Safety and Standards Authority of India (FSSAI) is an autonomous body that controls the samples of each consignment that arrives in India. If a ready-to-mix food consignment is not as per the FSSAI regulations, it is likely to be rejected. One of the major challenges faced by the ready-to-mix food manufacturers is adhering to the revisions in the rules and regulations being imposed by regulatory bodies.
The regulatory bodies aim at benchmarking the laws/regulations as per the international standards and norms. As a result, they are modified from time to time and market players are expected to meet these standards and adapt themselves to comply with them.
These evolving food safety norms are expected to enable the production of high-quality ready-to-mix food and safety for consumers, however, from the point of view of manufacturers, these stringent regulations are likely to hamper the growth of their ready-to-mix food businesses.
Immense opportunity for high-growth segments of the India ready-to-mix food market in the country
Apart from India’s strong macro-economic indicators and production base, there are major factors that present immense opportunities for the high-growth segments of the India ready-to-mix food market. India is one of the most attractive markets for fast-moving consumer goods.
Innovative advertisements, along with an increase in the number of supermarkets and e-commerce channels, have boosted the sales for ready-to-mix foods as consumers are getting easy access and product awareness is increasing. Furthermore, the frequent changing tastes and preferences of the consumers has led to changing dietary habits, which is boosting the sales of ready-to-mix foods in the country.
Request a Complete TOC of this Report with figures: https://www.futuremarketinsights.com/toc/rep-gb-111
Acceptability & trust – quality standards, health benefits
Consumer are preferring branded ready-to-mix foods due to the quality standards assured by the companies. Certain consumers check the health benefits, ingredients added and claim-free labels before purchasing the product. With growth in online retailers, modern trade and specialty food chains, the health benefits associated with packaged foods and beverages are visible.
These factors have enhanced the sales of natural/organic and claim-free ready-to-mix foods in India. Further, with the increasing disposable income and product awareness, Indian consumers are increasingly consuming ready-to-mix foods.
Majority of the consumers prefer fresh home-made meals
Majority of Indian consumers prefer homemade food, which is one of the major challenges in the Indian ready-to-mix food market. Manufacturers are coming up with constant innovations in their ready-to-mix food products to cater to the target market population. For instance, MTR, one of the leading processed food players, has always maintained its market dominance through product innovations and the adoption of new technology.
However, manufacturers still face challenges in the consumer acceptance of their ready-to-mix products as few consumers still resist changes in familiar formats.
Ready-to-Mix Food Market: Competitive Players Outlook
Detailed profiles of the providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the India ready-to-mix food market. The India Ready-to-mix food market is dominated by Mavalli Tiffin Room (MTR), GITS food products Pvt Ltd, Indian Tobacco Company (ITC), Kohinoor Foods and Priya Foods.
Ask Us Your Questions About This Report: https://www.futuremarketinsights.com/ask-question/rep-gb-111
Key Segments Covered in India Ready-to-mix Food Market Report:
On the basis of application, the India ready-to-mix food market has been segmented into:
On the basis of distribution channel, the India ready-to-mix food market has been segmented into:
Explore FMI’s Extensive Coverage on Consumer Product Domain
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About Future Market Insights (FMI)
Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in Dubai, and has delivery centers in the UK, U.S. and India. FMI’s latest market research reports and industry analysis help businesses navigate challenges and make critical decisions with confidence and clarity amidst breakneck competition. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. A team of expert-led analysts at FMI continuously tracks emerging trends and events in a broad range of industries to ensure that our clients prepare for the evolving needs of their consumers.
Contact:
Corporate Headquarter
Future Market Insights,
1602-6 Jumeirah Bay X2 Tower,
Plot No: JLT-PH2-X2A,
Jumeirah Lakes Towers, Dubai,
United Arab Emirates
For Sales Enquiries: sales@futuremarketinsights.com
For Media Enquiries: press@futuremarketinsights.com
Website: https://www.futuremarketinsights.com/
Report: https://www.futuremarketinsights.com/reports/global-ready-to-eat-food-market
FMI delivers key insights on the India ready-to-mix food market in its latest report titled “India Ready-to-Mix Food Market: Industry Analysis and Opportunity Assessment, 2015–2020.” Over the long-term outlook, the India ready-to-mix food market will expand at a CAGR of 15.7% and reach a valuation of US$ 284.4 Mn by 2020. Among the product type, the snack mix and curry mix segments are expected to hold the highest share of the India ready-to-mix food market.
The affluence of the working population and the increasing millennial consumers are key factors driving the India ready-to-mix food market. Moreover, increase in the population of working women due to higher standards of education and rising urbanisation has led to changing lifestyles and less time to cook food at home. Rapid digitalization is another key factor influencing the sales in the India ready-to-mix food market.
The growing preference of the average consumers for digital platforms is forcing the manufacturers to adopt ecommerce platforms to increase their reach among customers in ready-to-mix food market. Digital platforms are likely to influence 30 -35% of all the retail sales by 2025.
Request Sample Copy of Report: https://www.futuremarketinsights.com/reports/sample/rep-gb-111
Increase in private labels in ready-to mix food
The private label concept is new to the Indian retail industry. A large number of retailers have started launching their own private label brands for ready-to-mix food as this enables more control over the supply chain. Customer have begun to like private labels owing to better quality and high food safety standards.
The ready-to-mix food private labels are generally priced lower than the branded products due to the considerable savings on marketing and distribution. Retailers make up for media marketing through in-house promotions and displays within stores.
Food Safety: Evolving with Time
The Food Safety and Standards Authority of India (FSSAI) is an autonomous body that controls the samples of each consignment that arrives in India. If a ready-to-mix food consignment is not as per the FSSAI regulations, it is likely to be rejected. One of the major challenges faced by the ready-to-mix food manufacturers is adhering to the revisions in the rules and regulations being imposed by regulatory bodies.
The regulatory bodies aim at benchmarking the laws/regulations as per the international standards and norms. As a result, they are modified from time to time and market players are expected to meet these standards and adapt themselves to comply with them.
These evolving food safety norms are expected to enable the production of high-quality ready-to-mix food and safety for consumers, however, from the point of view of manufacturers, these stringent regulations are likely to hamper the growth of their ready-to-mix food businesses.
Immense opportunity for high-growth segments of the India ready-to-mix food market in the country
Apart from India’s strong macro-economic indicators and production base, there are major factors that present immense opportunities for the high-growth segments of the India ready-to-mix food market. India is one of the most attractive markets for fast-moving consumer goods.
Innovative advertisements, along with an increase in the number of supermarkets and e-commerce channels, have boosted the sales for ready-to-mix foods as consumers are getting easy access and product awareness is increasing. Furthermore, the frequent changing tastes and preferences of the consumers has led to changing dietary habits, which is boosting the sales of ready-to-mix foods in the country.
Request a Complete TOC of this Report with figures: https://www.futuremarketinsights.com/toc/rep-gb-111
Acceptability & trust – quality standards, health benefits
Consumer are preferring branded ready-to-mix foods due to the quality standards assured by the companies. Certain consumers check the health benefits, ingredients added and claim-free labels before purchasing the product. With growth in online retailers, modern trade and specialty food chains, the health benefits associated with packaged foods and beverages are visible.
These factors have enhanced the sales of natural/organic and claim-free ready-to-mix foods in India. Further, with the increasing disposable income and product awareness, Indian consumers are increasingly consuming ready-to-mix foods.
Majority of the consumers prefer fresh home-made meals
Majority of Indian consumers prefer homemade food, which is one of the major challenges in the Indian ready-to-mix food market. Manufacturers are coming up with constant innovations in their ready-to-mix food products to cater to the target market population. For instance, MTR, one of the leading processed food players, has always maintained its market dominance through product innovations and the adoption of new technology.
However, manufacturers still face challenges in the consumer acceptance of their ready-to-mix products as few consumers still resist changes in familiar formats.
Ready-to-Mix Food Market: Competitive Players Outlook
Detailed profiles of the providers are also included in the scope of the report to evaluate their long-term and short-term strategies, key offerings and recent developments in the India ready-to-mix food market. The India Ready-to-mix food market is dominated by Mavalli Tiffin Room (MTR), GITS food products Pvt Ltd, Indian Tobacco Company (ITC), Kohinoor Foods and Priya Foods.
Ask Us Your Questions About This Report: https://www.futuremarketinsights.com/ask-question/rep-gb-111
Key Segments Covered in India Ready-to-mix Food Market Report:
On the basis of application, the India ready-to-mix food market has been segmented into:
On the basis of distribution channel, the India ready-to-mix food market has been segmented into:
Explore FMI’s Extensive Coverage on Consumer Product Domain
Organic Cosmetics Market: The global organic cosmetics market to grow at CAGR of 5.0% throughout the forecast period 2021-2031
Flooring and Carpets Market: The flooring and carpet sales are set to grow at a 5.1% CAGR between 2021 and 2031
Automatic Coffee Machines Market: The Automatic Coffee Machines market to exhibit 5.1% CAGR between 2021 and 2031
About Future Market Insights (FMI)
Future Market Insights (FMI) is a leading provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in Dubai, and has delivery centers in the UK, U.S. and India. FMI’s latest market research reports and industry analysis help businesses navigate challenges and make critical decisions with confidence and clarity amidst breakneck competition. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. A team of expert-led analysts at FMI continuously tracks emerging trends and events in a broad range of industries to ensure that our clients prepare for the evolving needs of their consumers.
Contact:
Corporate Headquarter
Future Market Insights,
1602-6 Jumeirah Bay X2 Tower,
Plot No: JLT-PH2-X2A,
Jumeirah Lakes Towers, Dubai,
United Arab Emirates
For Sales Enquiries: sales@futuremarketinsights.com
For Media Enquiries: press@futuremarketinsights.com
Website: https://www.futuremarketinsights.com/
Report: https://www.futuremarketinsights.com/reports/global-ready-to-eat-food-market
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