Cryptocurrency is a digital asset, digital currency or virtual currency that is used to purchase goods and services online. This medium of exchangeused cryptography to secure online transactions. However, just like in case of casino chips, you need real currency to purchase cryptocurrency.
The most popular cryptocurrency is the Bitcoin, which also happens to be the world’s first. Before going any further, you should know that bitcoins are highly speculative in nature and, are more volatile than any other investment known to mankind.
Strictly speaking in investment terms, you should never invest more than 10% of your portfolio in a highly volatile asset like the bitcoin. It calls for a complete understanding of the in and out of considering it an investment option.
Investing comes only later. Firstly, you should know the legitimate sources from where you can buy bitcoins and other cryptocurrencies.
Decide Where to Buy Bitcoins and Cryptocurrencies
There are several sources from where you can purchase bitcoins and other cryptocurrencies.
They charge a percentage of the total purchase price of the bitcoins. The most popular ones are:
Coinbase: It’s very popular in the United States and linking your bank account is convenient. They charge a percentage of the purchase or the sale price of investment on each transaction.
Binance:This is the largest cryptocurrency exchange in the world by volume. They charge a negligible fee and a withdrawal fee and offer some discount. Credit card payments are accepted for an additional fee.
Gemini: They trade in bitcoin and bitcoin cash, Litecoin and zcash. The transaction fee varies depending on the purchase or sale price with an additional fee.
Coinmama: This exchange charges a whopping 5.9% transaction fee plus an additional fee of 5% for credit card purchases. The minimum purchase amount is $60.
Currently, Robinhood is the only traditional mainstream investment broker available. The good thing is, it doesn’t charge fees for bitcoin trades.
Other Sources to Buy Bitcoins
Bitcoin ATMs: Used only to buy and sell bitcoins.
Peer-to-peer bitcoin owners: Buy bitcoins directly from others through tools like Bitquick, Bisq and LocalBitcoins.com.
Bitcoin futures: It’s available only for professionals who can trade on this option.
Grayscale funds: The digital currency asset manager features Greyscale Bitcoin Trust and Grayscale Ethereum Trust. They are available over the counter and, you can buy bitcoins through discount brokers.
Precautions to take before Buying and Investing Cryptocurrencies
Refrain from using a credit card
Though credit card transactions are permitted by some providers, always avoid it to prevent being charged high interest rates.
No protection from Securities Investor Protection Corporation
Cryptocurrency investments don’t enjoy the security of SIPC like traditional investments do. Exchange failures, fraud, and theft are not insured.
Use a secure and private internet connection, always
Stay away from any public internet connection while buying and selling cryptocurrencies.
Storing Your Cryptocurrency
There are two digital wallets available to store your bitcoins.
Under this, bitcoins are stored by a trustworthy exchange on the cloud. You can access your bitcoins through an app or a computer browser. However, investors prefer to store their bitcoins on a third-party hot wallet provider. This is because bitcoin hot wallets are easy targets for hackers. Hot wallet transactions are fast. The popular hot wallet providers are:
The cold wallet has added security and costs up to $170 but are much safer compared to hot wallets. Transactions also take much longer than hot wallets. These include:
- Ledger Nano
Purchase Your Cryptocurrency
In this step, you buy the amount of bitcoin you wish to own. This is done after linking the bitcoin wallet you chose to the exchange of your choice.
Managing Your Cryptocurrency Investment
The standout features of cryptocurrency are its biggest attractions too. These are:
- It’s wholly organic in nature
- It’s not issued by any central authority
- It’s absolutely immune to Government interference and manipulation
Buy and Hold
Buying and holding the cryptocurrency is one of the most common ways to invest. Bitcoins are generally considered to be beneficial in the long-term. They see volatility in the short-term, just like a spark in the pan.
The Price Rally Effect
Some investors look for immediate returns on their cryptocurrency investment. This is often seen during a price rally where there are favourable chances of the market soaring to an all-time high. You often see a price rally after a prolonged decrease in price.
During a possible bitcoin bubble, some investors take the opportunity to invest and make some extra money. They purchase the asset for a particular price and sell it to others for the same price.
In case the anticipated bubble results in a decrease in the value of the asset, they will buy it at the reduced price and sell it back to the previous lender. In this way, they make a profit on the difference amount. However, there are chances the market may go against the investor. Take calculated risks and proceed with caution in short strategy.
What Do You Need to Buy Cryptocurrencies?
To buy and invest in Bitcoins, you need to have certain requirements in place before going ahead. You will need:
A digital wallet
You need to have a program called wallet to transact with Bitcoins. There’s a public key that records and stores all transactions related to deposits and withdrawals. A private key is your password allowing you to transact and trade cryptocurrencies in the wallet.
You have to verify your identity to register for a digital wallet. You have to submit your personal documents including driver’s license and social security number to transact with cryptocurrency.
Bank account with a debit or credit card
You should have enough funds to exchange while making Bitcoin transactions. For this, you have to connect your bank account to your Bitcoin wallet.
This is the place from where you will buy your cryptocurrency. These are online marketplaces that are similar to platforms like stock exchanges. You get a direct connection to the Bitcoin marketplace through an exchange. You can exchange actual currencies for Bitcoins in these exchanges. The following are popular Bitcoin exchanges:
- Square Cash
- Coinbase Pro
Bitcoin Exchange and Bitcoin Wallet
Almost all Bitcoin exchanges provide digital wallets for investors. But, most of them don’t provide that added security. Coinbase is one exchange that provides complete security for investors. If you are looking for any other wallet provider, make sure to check if they are secured and proceed.
Advantage of Cryptocurrencies
- Transactions are private and secure
- Much less fee is charged
- There’s potential for big growth
- There is the absence of interference from traditional banks and the Government
Disadvantages of Cryptocurrency
- Highly volatile
- Prone to hacking
- Limited use (Growing now)
- No protection from SIPC
How Bitcoins Work?
Blockchain is an open-end, record-keeping technology where every transaction, considered a block, is chained to a code. Every digital information is a block and, the decentralized public database or the code is the chain.
Every block features a unique hash with the hash of the previous block. Which means, a hacker should change the code on every block, including the previous one, and it requires enormous computing knowledge. This makes it impossible for the hacker to hack or edit your information. A math function creates the hash codes. It converts all digital information into a complex string featuring letters and numbers.
Every block has the following three aspects:
- They include transactions including date, time and the amount for the most recent transaction made
- They store information about you with the purchase information. You will be identified with a unique digital signature and not your actual name
- They have names that distinguish them from other blocks
A Mode for Investment
Though cryptocurrencies go up in value, they are considered mere speculations and not actual investments. This is because a cryptocurrency doesn’t generate cash flow. You derive profit only when someone pays more for the asset than you did.
It’s advisable to note that an asset or investment security needs stability to determine the economic status of an individual and a nation. Whereas, cryptocurrency is considered anything but stable and, its volatile nature creates a serious dilemma.
Bitcoins are incredibly risky investments without the backing of any Government or asset. An investor needs to realize that cryptocurrency is volatile for a profound reason. It’s a very new and a young asset with not much liquidity.Its trading activity is still very low and,is an irrational market.It can turn against your plans for reasons hard to comprehend.
You have to move ahead with utmost caution and invest only that much which you can afford to lose.
The internet has set up brands at every corner of the street and getting people to visit yours is a mix of skill and art. The attempts to layout customer roadmaps to your brand which aren’t abandoned are not new and the struggles are the same as before. In fact, the struggle to have your brand heard has piled up as competition keeps emerging and viewer attention span keeps getting fragmented. This has led to a surge in brands using conventional advertisements to highly compress their message to the audience.
This is not the best gameplan to bet on. Ads are perceived by many as intrusive, insincere and housing an ulterior motive. The audience is bombarded with ads from every angle and making it shorter does not really help. Most people don’t react the same way to guest posting.
A guest post is a piece of brand journalism which lives on a publisher’s website. Sponsored posts are an advertorial piece of long-form writing that is created to be highly engaging. They avoid the intrusive and abrupt conventional-approach of ads and indulge in a more respectful and subtle modern-approach for recommending your services or products.
Choosing the right platforms to publish your guest post is crucial as the platform is seen as your partner and representative. Your chosen platform must balance between writing a blog post and a traditional advertisement, stray away from being intrusive and stick with being subtle and respectful. At Global Banking and Finance (GBAF), we offer the opportunity to bank on our decade-long experience and expertise in writing balanced content like this.
How Can Guest Posts on GBAF Help You?
Constantly investing time and effort into writing and publishing on your blog is great for fostering and strengthening your already existing audience relationship but this doesn’t help you reach a new audience.
Guest posting opportunities on our platform gives you access to an untapped audience base. This is a significant advantage in two ways:
- Familiarity: We have built our audience through our authentic, thought-provoking and storytelling writing nature. Our audience is familiar and receptive to this writing style. When we adapt your content in the same format, it allows your content to have better reception compared to traditional ads. Also, your content will adapt to the environment of content which makes it feel natural and less abrupt or intrusive.
- Trust: When a consumer learns about your brand through someone they trust (someone like a renowned brand, friend, some industry authority, etc), they are more likely to trust you, too. Our audience’s trust means a chance for your brand’s voice to be heard. It also means having customers who have completed their journey of brand choice. When they choose you, it will be an additional choice of transition from our platform rather than a new choice of approaching you. They only have to go half-way.
With amplified brand reach and redefined trust, your brand visibility and credibility will be boosted. We also help you boost visibility by leveraging our social media channels which currently have 135k followers and keep growing every day.
Another major area of impact when doing guest posts with GBAF is the focus, delivery and expertise of writing. The audience members will engage with your content much more than they do with your traditional ads. This will increase the chances of convincing the customers who doubt, skepticize and speculate becoming customers of your brand from afar. Writing to deliver your promotion with value-driven content also allows you to plug in a recommendation at a crucial point of the problem with your brand as the solution.
Lastly, value-driven content avoids the intrusive BUY THIS! style of writing. Here, the focus is on communicating your knowledge and therefore allows you to establish yourself as a thought-leader in your niche.
All of these combined benefits act as a catalyst to boost your brand reach, funnel attention to your brand, gain a competitive advantage and knock down all other challenges presented in separating yourself from your competition.
Brand adoption is slow. Abandoning an old familiar brand route for a new one is difficult. People rarely reach out to brands and they sprint the other way if they see brands reach out to them through conventional and dull ads. In such a deadlock scenario guest posts can provide the perfect strategy to bet on.
Why Guest Posting is Your Best Bet
In a scenario where new businesses are popping up everyday, one of the major challenges brands face is that of devising an organic and effective way to get the attention of their target audience. And one of the first solutions that comes to mind is the internet and consecutively, digital marketing. Even though its all-pervasive nature has made it both super-easy to reach people across the globe, the internet also comes with its own set of challenges. In this article, we will discuss the tough-to-crack parts of digital marketing, things that almost every brand representative or marketing executive has to face in the present date.
The oversimplification of digital communication has deceived many brands into believing that it’s the only way to reach their audience. However, the reality is hardly so. Today, there are more platforms and media formats than there have ever been before and newer ones keep emerging everyday. As a result, the netizens have developed a rapidly decreasing attention span. As a result, brands are wrestling to fit their message into as tiny a space as possible in what can only be called conventional methods of advertising.
For many brands, digital marketing proves to be an ordeal that takes years to crack, all the while draining the brand’s potential for more business and/or larger reach. It is worth noting that one of the major challenges that most businesses face is that of people avoiding ads altogether; no matter how good your ad is, chances are that people don’t want to see it, resulting in zero engagement. The second and bigger challenge is that short messages don’t convert those who are unaware of your brand, to brand loyalists. Instead, these ads are likely to affect only those who are already considering buying into what your brand is offering, which might be a small share.
This is where Global Banking & Finance Review (GBAF) comes in. We offer you the opportunity to overcome both the challenges (and more) in one go through our guest post services.
Guest Posts Have An Edge Over Normative Advertisements
Guest posts are advertorial pieces of long-form writing, created with an aim to engage the audience by taking away the impression of normative ads. How? Sponsored posting articles are so designed that they address the audience’s demands or queries, and also offer your brand as a solution instead of point-blank marketing. Consequently, this makes the audience spend a longer time engaging with your brand than they would do with, say, a pop-up ad. Through a guest blog post, your brand has the space to engage in a fair exchange because the article delivers value to your audience rather than being a conventional sales-driven advertisement.
To sum it up, sponsored posts fall right on the sweet spot between a blog post and a traditional advertisement on the spectrum of advertising.
Here’s Why You Should Run Guest Posts on GBAF
At GBAF, our team understands the importance of the environment in which your brand is introduced to an audience, something that leaves a lasting impact on their minds. It goes without saying that this very impression will influence and drive their future decisions on whether they want to engage with your brand and buy what you’re selling. Hence, it is our staff that is usually responsible for writing the posts that go up for your brand on our website. This allows for the sponsored post to merge in seamlessly with the existing content in our website instead of sticking out like a sore thumb. The aim in doing so is to create these posts in a way that does not distract or seem abrupt as guest posts are meant to be adaptive to an existing environment. So, even though it is essentially promoting your brand, a sponsored post is more of a brand journalism piece than an ad.
On our platform, we understand the importance readers attach to authenticity and value. This also allows GBAF to have a firm grip on introducing your brand effectively while simultaneously catering to the audience’s needs. Our team works around the clock to gain our audience’s trust by continually delivering authentic and value-driven content to our readers for more than a decade. When you partner with us, that resource pool is easy to tp into. When a consumer learns about your brand through a reliable source (for instance, someone like a renowned brand, friend, some industry authority, etc), they are more likely to trust you, too.
Why You Need to Take Guest Posting Seriously
When customers are largely in control of marketing conversations, traditional advertisement has lost its touch. How you educate your prospects and out-educate your competitors now win the battle and generate leads.
If you’re the spokesperson of a brand or if it is your job to tell a story that your customers care about, you know how important it is to be generous, to share your ideas on a platform that promotes storytelling, and to position your brand as the most trusted partner for your customers.
The challenge with quick, easy micro-copy is that it fails to make an impact. It’s like a quick-fix that we try to use in everything we do. However, quick-fixes don’t heal a burning pain-point. A thoughtful, easy-to-read, user-friendly guide does.
At Global Banking & Finance Review (GBAF), we help you help your customers. Here’s how.
Guest Posting: How it Works
Guest posting is the art of telling your story to your audience without shoving it down their throats. It’s not an advertisement, but a thought-leadership content piece that educates & promotes your brand to your target audience without interrupting them.
- Our editorial team works your content piece to present your brand on our website
- The sponsored articles adhere to the context, the tone, the voice of your brand and represent it in the way you’d like to portray to your audience
- The content piece is lucidly written and only does one job, i.e. educating your audience
- The piece is long-form of content that allows your target audience to engage with your brand longer (much more than an advertisement)
- It doesn’t distract, interrupt, or intrude the audience
- Sponsored posts are designed and articulated to solve the audience’s pain-point and showcase your brand as a solution-provider
Why Should You Run Guest Posts on GBAF?
GBAF is a platform that garners a community of over 135,000. Here are four reasons for which you should run guest posts on GBAF:
- We help you increase the engagement with your audience: We don’t depend on surveys to understand what your target audience wants. For the last ten years, we have been serving various kinds of readers. And we know them personally. Thus, we know how to place your content to increase engagement.
- We put your audience ahead of the marketing funnel: When you run an ad, you start from scratch. And as a result, the first step is always to start with the beginning of the marketing funnel. When you publish a guest post on our platform, your target audience already begins to trust you since we’ve put years of work in building the community.
- We help you generate leads: An ad is interruptive. When you submit a guest post on GBAF, it teaches instead. And directs the audience to take action. As a result, you generate more leads. In this era of marketing, the brand that educates better, profits more.
- We offer you cost-effective solutions: When you run sponsored articles on GBAF, you’re in charge of your budget. You decide how much you’d like to spend per month. And we support you with cost-effective solutions backed up with the results so that you can calculate your ROI upfront.
How to Submit a Guest Post on GBAF
- Check categories:
- B2B: CSR, Green Tech, AI & Big Data, Ongoing Training for Employees, Manufacturing
- B2C: Travel Destinations, Trends on Buying a Home, Working Remotely, Electronics
- Follow guidelines:
- Format: Word format
- Send at: [email protected] (or use this page to submit a guest post)
- Length: 750 – 1000 words
- Image: We need an image of the author (specifications: width – 800 px. & heigh – 600 px.) with original credits
- Additional requirements:
- Author Bio: Provide an author bio (name, title, affiliation, bio, and contact). You can add a link
- Profile: Give a brief overview of the company, key information about the company, major projects, certifications, and company logo. Please submit the profile in word format
We review your submission and if it adheres to our submission guidelines and quality standards, we will connect with you before publishing the article.
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