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    3. >Gap set to shine as shoppers return to ’embrace summer’
    Business

    Gap Set to Shine as Shoppers Return to ’embrace Summer’

    Published by maria gbaf

    Posted on August 27, 2021

    2 min read

    Last updated: February 14, 2026

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    The image depicts Gap Inc's latest summer clothing collection, reflecting the brand's strategy to attract shoppers returning to social activities. This aligns with the article's focus on rising demand for Gap's Old Navy and Athleta brands.
    Gap Inc's summer clothing collection showcased in a vibrant retail setting - Global Banking & Finance Review
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    Tags:retail tradecustomersfinancial managementinvestmentmarket capitalisation

    Gap Inc. Boosts Sales Forecast as Consumers Embrace Summer Trends

    By Praveen Paramasivam

    (Reuters) -Gap Inc on Thursday raised its full-year net sales forecast for the second time, betting on hot demand for its Old Navy and Athleta clothing brands as socializing makes a comeback with easing pandemic curbs.

    San Francisco-based Gap also lifted its annual profit estimate, sending shares up 7% aftermarket as both forecasts surpassed market expectations in a strong earnings season for retailers such as Macy’s, Kohl’s and discounter T.J. Maxx.

    “Our customers embraced summer with optimism, hungry for mood-boosting clothing as vacations and reunions became a reality,” Gap Chief Executive Officer Sonia Syngal said on an earnings call.

    Old Navy’s net sales jumped 21% in the second quarter from pre-pandemic levels two years ago, while Athleta surged 35%.

    Its tie-up with rapper Kanye West also brought in a windfall for the retailer, as 75% of pre-orders for the Yeezy-Gap jacket came from brand new customers.

    The Banana Republic owner has also been spending more on its digital business to tap the surge in online shopping, and said earlier in the day that it bought Drapr, a startup that lets customers try on clothes virtually.

    Gap expects fiscal 2021 net sales growth of about 30%, compared with a prior forecast in the low-to-mid 20% range. Analysts expected a 24.3% growth, according to Refinitiv data.

    The company, which has also been sharpening its focus on marketing and inclusivity, forecast annual adjusted profit between $2.10 and $2.25 per share from $1.60 to $1.75 earlier. Analysts expected $1.80.

    Net sales of $4.2 billion were the highest second-quarter sales in over a decade, rising 29% to beat estimates.

    However, Gap said it is investing in air freight as it deals with delayed inventory deliveries due to shipping congestions and pandemic-led factory closures in countries it sources from, echoing comments from rival Abercrombie & Fitch.

    (Reporting by Praveen Paramasivam in Bengaluru; Editing by Devika Syamnath)

    Frequently Asked Questions about Gap set to shine as shoppers return to ’embrace summer’

    1What brands contributed to Gap's sales growth?

    Gap reported significant sales growth from its Old Navy and Athleta brands, with Old Navy's net sales jumping 21% and Athleta surging 35% compared to pre-pandemic levels.

    2How did Gap's partnership with Kanye West affect sales?

    The collaboration with Kanye West resulted in a windfall for Gap, with 75% of pre-orders for the Yeezy-Gap jacket coming from new customers.

    3What is Gap's new profit estimate for the fiscal year?

    Gap has raised its annual adjusted profit estimate to between $2.10 and $2.25 per share, up from a previous range of $1.60 to $1.75.

    4What challenges is Gap facing with inventory deliveries?

    Gap is investing in air freight to address delayed inventory deliveries caused by shipping congestions and pandemic-related factory closures.

    5What was the market reaction to Gap's earnings report?

    Following the earnings report, Gap's shares rose by 7% in aftermarket trading, as both sales and profit forecasts exceeded market expectations.

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