Frozen Pastry Market to Reach USD 4.28 Billion by 2034, Expanding at a 5.9% CAGR

Modern freezing techniques preserve the flavor and texture of pastries, allowing people to enjoy the product even after a long time, says Fact.MR.

Worldwide revenue from the sales of frozen pastries is estimated at US$ 2.42 billion in 2024. The global frozen pastry market size has been projected to increase at a CAGR of 5.9% and reach a size of US$ 4.28 billion by 2034. Globally, there is an increasing demand for frozen pastries due to shifting customer tastes and lifestyles. These easy, no-bake desserts are becoming more and more popular as urbanization picks up speed and time becomes more valuable.

Modern freezing techniques have greatly improved the quality of frozen pastries, which now have textures and tastes that are comparable to those of freshly baked items. This development has helped dispel earlier doubts about frozen meals, drawing in even picky customers. International tastes are being eagerly explored by more consumers nowadays, resulting in an increasing global palette. From Middle Eastern baklava to French croissants, frozen pastries provide an easily accessible method to savor a variety of gourmet pleasures at home.

The market for frozen pastries is positioned for continuing development and growth, appealing to taste buds across cultures and generations, as manufacturers continue to innovate, providing healthier alternatives and sustainable packaging.

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Key Takeaways from the Market Study:

• The global frozen pastry market is projected to reach a size of US$ 4.28 billion by 2034-end.
• The North American market is forecasted to expand at a CAGR of 6.5% through 2034.
• Based on product types, viennoiserie is estimated to account for a 19.9% market share in 2024.
• Sales of plain and filled croissants are projected to rise at a CAGR of 5.7% through 2034.
• The market in Canada is foreseen to reach a revenue of US$ 182.8 million by 2034.
• The South Korean market is expected to advance at a CAGR of 7.8% between 2024 and 2034.

“Extended shelf life and reduced food wastage will be the primary reasons for the rising popularity of frozen pastries over the coming years,” says a Fact.MR analyst.

Smart Packaging Improves Logistics and Providing Better Customer Service

Global sales of frozen pastries are being driven by a surge of innovations. Modern flash-freezing methods are much better at maintaining the flavor and texture of pastries, making prepared delicacies almost identical to those that are freshly cooked. Manufacturers are introducing new formulas with whole grains, less sugar, and natural ingredients in response to health-conscious consumers. Offerings that are vegan and gluten-free are growing, meeting a wide range of dietary requirements and tastes.

Innovative smart packaging solutions provide handy portion-controlled alternatives, preserving food quality and increasing product shelf life. Customer experience has been improved by the inclusion of QR codes in certain products, which even give recipe recommendations and preparation tutorials.

Flavors with artisanal and international inspiration are becoming more popular, meeting consumer desire for unusual and exotic tastes. Pastry chefs and food engineers are working together to create premium frozen products that can compete with high-end bakeries. These innovations are increasing market reach, raising sales in both existing and growing markets, and enhancing the quality of the product by making gourmet pastries more accessible to a larger audience.

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More Valuable Insights on Offer

Fact.MR, in its new offering, presents an unbiased analysis of the frozen pastry market for 2019 to 2023 and forecast statistics for 2024 to 2034.

The study divulges essential insights into the market based on product type (viennoiserie, plain & filled croissants, plain au chocolat, plains aux raisins, savory items, Danish products, maple pecans, Danish crowns, cinnamon swirls) and distribution channel (artisan bakers, hypermarkets/supermarkets, convenience stores, online, others), across seven major regions of the world (North America, Western Europe, Eastern Europe, East Asia, Latin America, South Asia & Pacific, and MEA).

Key Companies Profiled:

Aryzta AG; Associated British Foods plc; Bridgford Foods Corporation; Conagra Brands Inc.; Dawn Food Products Inc.; Europastry S.A.; Flowers Foods; General Mills Inc.; Kellogg Company; Lantmännen; TreeHouse Foods Inc.; Vandemoortele.

Industry News:

Griddle released frozen vegan toaster waffles in February 2022 as a part of its easy-baking product range. These new waffles have 40% less sugar than regular waffles and are made using natural ingredients by HFSS. There are three kinds of the new frozen vegan waffles: chocolate chips, original, and blueberry.

Wonder Baking, an industrial-grade baking company, invested US$ 14 million to construct a 62,000-square-foot manufacturing and distribution facility in Dubai Industrial City in March 2022. The plant can produce 50,000 tons of frozen and fresh bread goods, cold and hot kitchen items, and other goods, annually.

In November 2023, family-run company OK Frozen Dough increased its footprint in Calgary. Spirals, a blast freezer, a mixer, and other equipment for quick-freezing goods are also being included in this new facility.

The Artisan Multigrain Dough and the Artisan White Sourdough Dough are two of the artisan frozen dough varieties that Suprima Bakeries, an Australian bakery supplier, introduced in January 2023.

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