FOREFRONT OF DIGITAL INNOVATION

Mediaworks is an award-winning SEO and digital marketing agency that is constantly at the forefront of digital innovation. Founded by Brett Jacobson in 2007, Mediaworksoperatesfrom its headquarters in the North East of England and at its London office, serving a range of clients from all over the UK. Recent clients include GlaxoSmithKline (GSK), Scottish Power and House of Fraser.

Mediaworks offers a slew of digital services to help businesses be found in Google search and to help boost their overall exposure online. While traditional marketing can be hard to track, digital marketing allows decisions to be made with real data and analysis of results performed.

The companyhas a team of 50+ employees, who are grouped into specialist areas of the business, providing expert knowledge on the key areas of service.

• SEO: In the world of online marketing, search engine optimisation means helping your company be found in Google search results. Unfortunately, Google has its own algorithms and methods to rank websites and it can be hard to manually rank. Businesses can suffer either by doing no SEO or by employing a company that uses ‘black hat’ methods which can severely harm a websites online presence. Mediaworks offers a holistic, bespoke and tailored approach to SEO alongside a content marketing service to help build creative brand loyalty and recognition.
• Paid Search: Google pay-per-click can be a confusing, tiresome process and paid ads can be a minefield for the uninitiated. Some in-house marketing executives can spend entire days trying to optimise paid advertisements. Mediaworks takes care of the whole package for businesses, helping them manage time and deliver conversions.
• Conversion Rate Optimisation (CRO): Some websites are losing money without ever realising it. Thankfully, Mediaworks offers a conversion rate optimisation service which picks up on flaws and usability gaps across your site.
• Online Reputation Management: Mediaworks helps businesses protect their reputation in search and online. Through positive brand reinforcement and content strategies, the company helps other businesses be well regarded by the public.

This array of services has led to Mediaworks winning a number of prestigious awards in both the UK and Europe.This includes a recent win for Best Paid Campaign at the 2015 European Search Awards in Berlin, a pair of wins at the 2015 Northern Digital Awards (Large Digital Agency and Best PPC Campaign) and being honoured at the 2014 Big Chip Awards (Best Use of Search).

This success, combined with the signing of new clients, has allowed Mediaworks to drive forward and expand, with turnover increasing each year and a steady influx of new employees at the Team Valley, Gateshead headquarters. An apprentice programme has also helped young workers gain their first foothold in the workplace and learn digital marketing from the inside out.

Having recently signed GSK, Stagecoach and Scottish Power alongside high profile clients like Brantano, Jones Bootmakerand a number of successful small businesses, Mediaworks is well positioned to provide tailored marketing assistance for all manner of businesses, whether big or small. Fresh from enjoying a record month in April 2015, the company looks forward to a strong future.

For further information or to discuss digital marketing, visit Mediaworks.co.uk.