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Home > Business > FARSIGHT SECURITY AND DOMAINTOOLS PUBLISH NEW RESEARCH REPORT “LUXURY BRANDS, CHEAP DOMAINS: WHY RETAILERS ARE LOSING THE FIGHT AGAINST ONLINE COUNTERFEITING”

FARSIGHT SECURITY AND DOMAINTOOLS PUBLISH NEW RESEARCH REPORT “LUXURY BRANDS, CHEAP DOMAINS: WHY RETAILERS ARE LOSING THE FIGHT AGAINST ONLINE COUNTERFEITING”

Published by Gbaf News

Posted on June 9, 2017

4 min read

Last updated: January 21, 2026

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Today Farsight Security, Inc. and DomainTools, the leaders in DNS-based cyber threat intelligence, will unveil a new report, Luxury Brands, Cheap Domains: Why Retailers Are Losing the Fight Against Online Counterfeiting at Infosecurity Europe, Europe’s no.1 information security event, taking place from June 6-8, 2017 at the Olympia Conference Centre located in London.

Retailers, specifically luxury brands, remain a lucrative target for cybercriminals. To reveal the enormous scope of this risk, Farsight Security and DomainTools examined the domains of four international luxury brands known for their sought-after designer watches, clothing, handbags and accessories. By using Farsight historical Passive DNS and DomainToolsWhois and domain profile data, Farsight and DomainTools security researchers reveal how cybercriminals are exploiting the Domain Name System (DNS) to commit fraud – using cheap domains and other techniques to lure unsuspecting consumers to buy knock-off luxury goods.

Among the findings of the report:

A given brand could have 100,000 or more possible domain names for each of its properties
Thousands of domains exist using a company’s trademark names
Hundreds of domains found with terms such as “cheap and “fake,” as well as domains purporting to be retail outlets, but whose registration records showed no connection to the brand or related operations
Brand infringement domains have wide distribution across TLDs, but .com predominates
Brand infringement domains appear to have relatively low rates of malware, phishing and spam
Brand holders don’t use Whois privacy, but imitators do

Infosecurity Europe conference attendees can pick up a copy of the report at Farsight Security Stand K30 or DomainTools Stand S69. The report is also available for download.

Earlier this year, Farsight Security and DomainTools announced a new partnership to integrate Farsight DNSDB into DomainTools Iris Investigation platform. To learn more about the report, including the methodology and how their solutions can protect retail brands, conference registrants are invited to attend a lively fun networking event hosted by Farsight Security and DomainTools, “Unwind & Relax,” to be held at a traditional British pub on Wednesday, June 7^th. To register, please visit here.

Today Farsight Security, Inc. and DomainTools, the leaders in DNS-based cyber threat intelligence, will unveil a new report, Luxury Brands, Cheap Domains: Why Retailers Are Losing the Fight Against Online Counterfeiting at Infosecurity Europe, Europe’s no.1 information security event, taking place from June 6-8, 2017 at the Olympia Conference Centre located in London.

Retailers, specifically luxury brands, remain a lucrative target for cybercriminals. To reveal the enormous scope of this risk, Farsight Security and DomainTools examined the domains of four international luxury brands known for their sought-after designer watches, clothing, handbags and accessories. By using Farsight historical Passive DNS and DomainToolsWhois and domain profile data, Farsight and DomainTools security researchers reveal how cybercriminals are exploiting the Domain Name System (DNS) to commit fraud – using cheap domains and other techniques to lure unsuspecting consumers to buy knock-off luxury goods.

Among the findings of the report:

A given brand could have 100,000 or more possible domain names for each of its properties
Thousands of domains exist using a company’s trademark names
Hundreds of domains found with terms such as “cheap and “fake,” as well as domains purporting to be retail outlets, but whose registration records showed no connection to the brand or related operations
Brand infringement domains have wide distribution across TLDs, but .com predominates
Brand infringement domains appear to have relatively low rates of malware, phishing and spam
Brand holders don’t use Whois privacy, but imitators do

Infosecurity Europe conference attendees can pick up a copy of the report at Farsight Security Stand K30 or DomainTools Stand S69. The report is also available for download.

Earlier this year, Farsight Security and DomainTools announced a new partnership to integrate Farsight DNSDB into DomainTools Iris Investigation platform. To learn more about the report, including the methodology and how their solutions can protect retail brands, conference registrants are invited to attend a lively fun networking event hosted by Farsight Security and DomainTools, “Unwind & Relax,” to be held at a traditional British pub on Wednesday, June 7^th. To register, please visit here.