Published by IMARC Services Private Limited
Posted on October 6, 2021
The global digital marketing software market reached a value of US$ 48.3 Billion in 2020. Looking forward, the market is expected to exhibit strong growth during 2021-2026, according to the latest report by IMARC Group.
Digital marketing refers to the integration of numerous internet-based platforms and electronic media for promoting several brands, goods, and services. It uses instant messaging (IM), social media platforms, websites, and mobile applications to enhance consumer engagement. Digital marketing is usually conducted through a software that generates reports and analytics, creates landing pages, and performs other promotional activities. The software also helps in reaching the targeted audiences and building brand loyalty.
Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Request Free Sample Report: https://www.imarcgroup.com/digital-marketing-software-market/requestsample
Market Trends
Rapid digitization across several industry verticals, along with the growing focus of several organizations on expanding their consumer reach, is bolstering the demand for digital marketing software. Additionally, increasing adoption of numerous digital marketing strategies by companies for analyzing consumer behavior and preferences is also driving the market growth. The rising proliferation of digital marketing software among small and medium enterprises (SMEs) based on its cost-efficiency and ability to reach mass audiences is further propelling the global market. In the recent times, the sudden outbreak of the COVID-19 pandemic has led to the growing consumer inclination towards e-commerce platforms and internet-based entertainment services. As a result, several brands are adopting numerous digital marketing strategies for online promotion of their goods and services along with predicting the consumer behavior.
Ask Analyst and Browse Full Report with TOC & List of Figure: https://www.imarcgroup.com/digital-marketing-software-market
The report has segmented the market on the basis of solution, service, deployment type, organization size, end use and geography.
Breakup by Solution:
Breakup by Service:
Breakup by Deployment Type:
Breakup by Organization Size:
Breakup by End Use:
Breakup by Geography:
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Act-On Software Inc., Adobe Inc., Hewlett Packard Enterprise Development LP, HubSpot Inc., IBM Corporation, Microsoft Corporation, Oracle Corporation, Salesforce.com Inc., SAP SE and SAS Institute Inc.
Key highlights of the report:
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
Related Report by IMARC Group:
Data Converter Market Report: https://www.imarcgroup.com/data-converter-market
Data Center Cooling Market Report: https://www.imarcgroup.com/data-center-cooling-market
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E-Commerce Market Report: https://www.imarcgroup.com/e-commerce-market
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About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
Contact US:
IMARC Group
30 N Gould St, Ste R
Sheridan, WY 82801, USA
Email: sales@imarcgroup.com
Americas: +1-631-791-1145 | Europe & Africa: +44-753-713-2163 | Asia: +91-120-433-0800
The global digital marketing software market reached a value of US$ 48.3 Billion in 2020. Looking forward, the market is expected to exhibit strong growth during 2021-2026, according to the latest report by IMARC Group.
Digital marketing refers to the integration of numerous internet-based platforms and electronic media for promoting several brands, goods, and services. It uses instant messaging (IM), social media platforms, websites, and mobile applications to enhance consumer engagement. Digital marketing is usually conducted through a software that generates reports and analytics, creates landing pages, and performs other promotional activities. The software also helps in reaching the targeted audiences and building brand loyalty.
Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Request Free Sample Report: https://www.imarcgroup.com/digital-marketing-software-market/requestsample
Market Trends
Rapid digitization across several industry verticals, along with the growing focus of several organizations on expanding their consumer reach, is bolstering the demand for digital marketing software. Additionally, increasing adoption of numerous digital marketing strategies by companies for analyzing consumer behavior and preferences is also driving the market growth. The rising proliferation of digital marketing software among small and medium enterprises (SMEs) based on its cost-efficiency and ability to reach mass audiences is further propelling the global market. In the recent times, the sudden outbreak of the COVID-19 pandemic has led to the growing consumer inclination towards e-commerce platforms and internet-based entertainment services. As a result, several brands are adopting numerous digital marketing strategies for online promotion of their goods and services along with predicting the consumer behavior.
Ask Analyst and Browse Full Report with TOC & List of Figure: https://www.imarcgroup.com/digital-marketing-software-market
The report has segmented the market on the basis of solution, service, deployment type, organization size, end use and geography.
Breakup by Solution:
Breakup by Service:
Breakup by Deployment Type:
Breakup by Organization Size:
Breakup by End Use:
Breakup by Geography:
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Act-On Software Inc., Adobe Inc., Hewlett Packard Enterprise Development LP, HubSpot Inc., IBM Corporation, Microsoft Corporation, Oracle Corporation, Salesforce.com Inc., SAP SE and SAS Institute Inc.
Key highlights of the report:
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
Related Report by IMARC Group:
Data Converter Market Report: https://www.imarcgroup.com/data-converter-market
Data Center Cooling Market Report: https://www.imarcgroup.com/data-center-cooling-market
Business Analytics Market Report: https://www.imarcgroup.com/business-analytics-market
E-Commerce Market Report: https://www.imarcgroup.com/e-commerce-market
BPO Business Analytics Market Report: https://www.imarcgroup.com/bpo-business-analytics-market
Payroll Outsourcing Market Report: https://www.imarcgroup.com/payroll-outsourcing-market
Project Portfolio Management Market Report: https://www.imarcgroup.com/project-portfolio-management-market
About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
Contact US:
IMARC Group
30 N Gould St, Ste R
Sheridan, WY 82801, USA
Email: sales@imarcgroup.com
Americas: +1-631-791-1145 | Europe & Africa: +44-753-713-2163 | Asia: +91-120-433-0800
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