Published by mark itwired
Posted on September 28, 2021
4 min readLast updated: February 1, 2026
The dietary supplement market is set to exceed $254 billion by 2031, driven by health trends and modernization. Key growth areas include vitamins and online retail.
As per FMI’s analysis, the global dietary supplement market is poised to expand at above 9% CAGR to surpass a valuation of approx. US$ 254 billion by 2031. Younger demographic of consumers is exhibiting high demand for dietary supplements in the form of soft gels/pills.
Growing concerns about maintaining a healthy lifestyle while increasing modernization across the globe are the key factors driving the consumption of vitamins & minerals as dietary supplements across the globe.
Alongside this, growing incidence lifestyle disease among geriatric population and increasing auto-immune diseases such as asthma and diabetes are bolstering the growth of dietary supplements market.
Consumers’ growing need to include various vitamins & nutrients in their daily diets is commonly being combined with their need for the convenience in their dietary habits.
Thus, online retail pharmaceutical companies are contributing towards increasing the adoption of dietary supplements. Hence, dietary supplements market is anticipated to witness a staggering growth over the coming years.
However, factors such as negative publicity, use of adultered ingredients that have potential for substance abuse, and false product claims are likely to impede the growth of dietary supplements during the forecast period.
“Growing health conscious population across the globe and increasing focus on innovating flavor and texture of dietary supplements will widen the growth opportunities for the market during the forecast period,” says the FMI analyst.
Herblife International, BASF SE, E. I. Du Pont de Nemours and Company, Glanbia Plc, Royal DSM N.V., Abbott Laboratories, Amway Enterprises, NBTY Inc., Bayer AG, and GlaxoSmithKline Limited are some prominent players operating in the dietary supplements market.
Increasing focus on product innovation to broaden their product portfolios will provide lucrative opportunities for the market players. Also, with strategic collaborations and early regulatory approvals leading players are expanding their global reach to maintain their position in the industry.
Furthermore, unauthorized use of ingredients and substances potential for abuse used in the manufacturing of dietary supplements might act as a restraint for the market growth.
For Information On The Research Approach Used In The Report, Ask Analyst @ https://www.futuremarketinsights.com/ask-question/rep-gb-263
For instance, the U.S. Food and Drug Administration (FDA), on May 21, 2021 announced that they seized more than 207,000 units of dietary supplements that contain kratom, including over 34,000 kilograms of bulk kratom, an adultered dietary supplement ingredient, manufactured by Atofil LLC, subsidiary of premium manufacturing products.
In October 2020, leading player Abbott Laboratories, announced the launch of strawberry-flavored food supplements in India to expand their product portfolio.
In its latest report, FMI offers an unbiased analysis of the global dietary supplements market, providing historical data for the period of 2016-2020 and forecast statistics for the period of 2021-2031. In order to understand the global market potential, its growth, and scope, the market is segmented on the basis of form (soft gel/pills, powder and liquid), ingredient (vitamins & minerals, amino acids, botanical supplements, and others), application (weight loss, sports nutrition, general wellbeing, immune & digestive health, bone & joint health, heart health and others), distribution channel (pharmacies/drugstore, health & beauty stores, hypermarket/supermarket, internet, and direct selling), and end-use (men, women, senior citizens, and others) across seven major regions (North America, Latin America, Europe, East Asia, South Asia Pacific and Middle East & Africa)
Expert analysis, actionable insights, and strategic recommendations – the food & beverage team at Future Market Insights helps clients from across the globe with their unique business intelligence needs. With a repertoire of over 1,000 reports and 1 million+ data points, the team has analysed the food & beverage industry lucidly in 50+ countries for over a decade. The team provides end-to-end research and consulting services; reach out to explore how we can help.
The post Dietary Supplement Market Regional Industry Segmentation, Analysis by Production, Consumption, Revenue and Growth Rate by 2031 first appeared on Market Research Blog.
The article discusses the growth and trends in the global dietary supplement market, projected to exceed $254 billion by 2031.
Increased health consciousness, demand for vitamins, and online retail expansion are key drivers of market growth.
Challenges include negative publicity, use of adulterated ingredients, and false product claims.
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