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    Home > Business > Bubbl announces launch of Bubbl Lite to serve the SME market
    Business

    Bubbl announces launch of Bubbl Lite to serve the SME market

    Published by Wanda Rich

    Posted on October 25, 2022

    3 min read

    Last updated: February 3, 2026

    The image showcases the Bubbl Lite logo, highlighting its role as a self-serve mobile marketing platform aimed at small businesses. This launch offers affordable and accessible marketing solutions, as discussed in the article.
    Bubbl Lite logo promoting self-serve mobile marketing for SMEs - Global Banking & Finance Review
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    Tags:innovationtechnologySME financingdigital marketingmobile technology

    Quick Summary

    The launch of the self-serve product follows a significant funding round at the hyperpersonal mobile marketing platform

    The launch of the self-serve product follows a significant funding round at the hyperpersonal mobile marketing platform

    London, UK 25th Oct 2022: Disruptive mobile marketing platform,Bubbl, has launched a new self-serve product, Bubbl Lite, designed with the small business community in mind. This news follows a significant funding round at the world’s first hypermobile, ‘out of app’ marketing platform.

    Bubbl delivers relevant, situation-specific content and offers to app users, driving engagement and delivering ROI thanks to dynamic, context-based messaging across push notifications, video or audio content surveys and mcommerce and using a variety of contextual triggers including geofencing.

    Bubbl Lite brings a new dimension to mobile app marketing efforts – mass market access and affordable entry price point. It is very easily integrated into existing tech stacks and, priced at around £69 a month, is relevant to any business seeking to engage and retain its app audience and build a community. It is designed to scale as a business grows its app user base and helps to generate loyalty and new potential revenue in a GDPR compliant way; driving customer engagement and great customer service experiences, even during a downturn.

    This launch brings Bubbl’s disruptive tech to a wider range of clients across sectors such as retail, entertainment and leisure, events, travel and transport, and with a huge gap in easy to use digital marketing tools for mobile app users, has potential to become the go-to mobile marketing platform for app owners. Click here for a pre launch sign up.

    Jo Eckersley, CEO and Founder of Bubbl, explains: “Our fast-growing team is delighted to bring Bubbl Lite to business owners at a time when the market needs this more than ever. Small businesses are underserved when it comes to accessible, cost-effective mobile marketing solutions and our technology marries the largely untapped power of hyper targeted content with real world context. It connects brands and businesses with their consumers and dramatically improves engagement and mobile marketing impact. This is thanks to our location-based and privacy safe technologies designed to help businesses of all shapes and sizes to reach audiences and break boundaries with relevant content.”

    For more information:

    Maryum Sheikh, Press Lead, The Digital Voice™

    press@thedigitalvoice.co.uk

    About Bubbl:

    Bubbl’s disruptive mobile marketing platform is designed for marketers dissatisfied with traditional marketing methods who want to approach users in a new way – without intrusive and inefficient in-app advertising.

    Bubbl has made it possible for businesses to deliver relevant, situation specific content & offers to mobile app users globally through data previously out of reach.

    Unlike traditional methods, their platform delivers ROI even when the app is closed, opening up a whole new world of revenue possibilities for brands and publishers.

    The global team has a passion for developing simple, but sophisticated solutions that build genuine relationships between consumers and companies as well as their goal to become #1 engagement engine technology in the world.

    Find out more on how they can help you grow at www.bubbl.tech.

    Frequently Asked Questions about Bubbl announces launch of Bubbl Lite to serve the SME market

    1What is mobile marketing?

    Mobile marketing refers to advertising activities that promote products and services via mobile devices, such as smartphones and tablets, using various channels like SMS, apps, and mobile websites.

    2What is geofencing?

    Geofencing is a location-based service that uses GPS or RFID technology to create a virtual boundary around a specific area, allowing businesses to send targeted messages to users within that area.

    3What is GDPR?

    The General Data Protection Regulation (GDPR) is a comprehensive data protection law in the European Union that governs how personal data is collected, processed, and stored, ensuring individuals' privacy rights.

    4What is ROI?

    Return on Investment (ROI) is a financial metric used to evaluate the profitability of an investment, calculated by dividing the net profit from the investment by its initial cost.

    5What is mcommerce?

    Mcommerce, or mobile commerce, refers to the buying and selling of goods and services through mobile devices, enabling consumers to shop online via apps or mobile websites.

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