Organic, Keto-friendly, and Gluten-free Diet Trend Giving Substantial Push to Breakfast Cereal Market Expansion: Fact.MR Report
According to a newly published research report by Fact.MR, a market research and competitive intelligence provider, worldwide Sales Of Breakfast Cereals are estimated to reach US$ 78.88 billion in 2034. The global breakfast cereal market is projected to expand at a CAGR of 4.1% from 2024 to 2034. Growing consumer preference for protein-rich, high-fiber, and exotic breakfast options is a key factor that has resulted in higher demand for cereals over the past few years.
More individuals are demanding keto-friendly, gluten-free, and organic breakfast cereals catering to particular dietary requirements. There is a growing inclination to high-protein and fiber food in regular diet, particularly breakfast for maintaining health and building immunity. The growing population of lactose-intolerant people along with an increasing influence of Western culinary practices are driving demand for breakfast cereals.
The growing preference for organic and clean-label breakfast cereals is due to increasing cases of different health issues, such as lactose intolerance and celiac diseases among more people. Moreover, the rising popularity of on-the-go and packaged food products with cereals is also generating lucrative opportunities for global market players.
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Breakfast Cereal Industry News & Trends:
- To take the lead among end customers, major competitors in the breakfast cereal market are developing new and healthier breakfast cereals.
- In October 2022, Kellogg's India introduced Kellogg's Pro cereal, a high-protein, entirely plant-based cereal.
- In October 2021, Nestlé Cereals launched Cheerios Vanilla O's, a line of low-sugar cereals without added flavors or colors. These cereals contain whole grains and are classified as non-high in fat, salt, and sugar (HFSS) by the recently established UK government guidelines. These cereals include less than 5% sugar, extra vitamins and minerals, and no flavor compromise.
Key Takeaway from Breakfast Cereal Market Study:
Worldwide demand for breakfast cereals is evaluated to reach a market worth of US$ 78.88 billion by the end of 2034. The market in Japan is forecasted to advance at 4.6% CAGR through 2034.
Ready-to-eat (RTE) breakfast cereals are projected to account for 53.3% share of the global market by 2034. North America is approximated to hold a share of 24.3% of the global market by 2034-end.
Global sales of breakfast cereals through supermarkets/hypermarkets are forecasted to rise at a CAGR of 3.7% and reach US$ 29.34 billion by the end of 2034. The market for breakfast cereals in South Korea is analyzed to increase at 4.8% CAGR from 2024 to 2034.
“Companies focus more on developing organic breakfast cereals with improved transparency and incorporating clean-label practices to push their way forward over the coming years,”says Fact.MR analyst.
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Growing Popularity of Ready-to-Eat Breakfast Cereals for Their Associated Health Benefits:
Worldwide sales of ready-to-eat cereals are expected to rise at a CAGR of 4% and reach US$ 42.04 billion by the end of 2034. Their growing demand is attributed to associated benefits as they contain more fiber and micronutrients, such as calcium, magnesium, vitamin B, protein, and phosphorous. Increasing consumer preference for RTS breakfast cereals is for their assistance in minimizing risks of lifestyle disorders, such as hypertension, diabetes, and others. They also help in maintaining a healthier body weight.
Key Market Players:
Kellogg Company, B&G Foods Inc., Marico Ltd., Bagrrys India Ltd., Nestlé SA, General Mills Inc., PepsiCo Inc., Weetabix Ltd., Bob’s Red Mill, Erewhon, MOM Brands Company, Post Holding Inc., and Calbee Inc. are some of the leading manufacturers of breakfast cereals.
More Valuable Insightson Offer
Fact.MR, in its new offering, presents an unbiased analysis of the breakfast cereal market, presenting historical demand data (2019 to 2023) and forecast statistics for the period (2024 to 2034).
The study divulges essential insights into the market based on product type (hot cereals, RTE [ready-to-eat] cereals), nature (organic, conventional), and sales channel (supermarkets/hypermarkets, convenience stores, online retail, specialty retailers), across seven major regions of the world (North America, Latin America, Western Europe, Eastern Europe, East Asia, South Asia & Pacific, and MEA).
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