Published by Wanda Rich
Posted on March 31, 2025
Blocking Sun Glare While Driving is Allowing Widespread Use of AI Virtual Visors in the Automotive Industry: Fact.MR Report
A recently updated report by Fact.MR, a market research and competitive intelligence provider, has evaluated that the global AI virtual visor market to evaluated to reach US$ 98.32 billion in 2024. The market is further forecasted to progress at a CAGR of 15% between 2024 and 2034.
Worldwide demand for AI-powered virtual visors is rising due to their creative uses and improved car safety features. These intelligent visors solve a long-standing driver safety problem by using artificial intelligence to block solar glare while preserving a clear view of the road.
Both customers and automakers are taking notice of the technology's capacity to instantly adjust to shifting light conditions and driver motions. Virtual visors will prevent sun-glare-related accidents, especially in the morning and evening when regular visors are least useful.
In addition to increasing safety, these technologies also help to enhance vision and comfort, which improves the driving experience as a whole. AI virtual visors are becoming a popular option for luxury and mid-range cars as automakers focus more on incorporating cutting-edge technologies.
AI virtual visors are positioned as a crucial element in the future of automobile safety and comfort due to the increased emphasis on driver assistance systems and the trend toward autonomous vehicles.
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Key Takeaways from the Market Study:
“Enhancing visibility in snowy or foggy conditions is hiking the demand for AI virtual visors globally,” says a Fact.MR analyst.
Incorporating Learning Algorithms Helps Improve Efficiency of AI Virtual Visors
Modern advanced versions now include machine learning algorithms, which adapt to individual driving habits and preferences to constantly increase the efficacy of sun blocking. Some state-of-the-art systems combine with car navigation to predict changes in the sun's position along the route, guaranteeing maximum visibility all the way. Additionally, while not actively reducing glare, manufacturers are creating transparent LCD screen visors that will display extra information such as navigational instructions or speed restrictions.
The most recent developments include interaction with other car systems, which will be used to automatically change the seat position or air conditioning for maximum comfort when glare is detected. Eye-tracking technology is now included in certain visors to increase the transparent area while more accurately blocking glare. Virtual visors are becoming more and more useful, and appealing to both customers and manufacturers, thanks to developments, which improve both their basic features and usability. Consequently, the worldwide market for AI virtual visors is expanding quickly and becoming more diverse.
AI Virtual Visor Industry News:
Key players in the AI virtual visor industry are focusing on introducing new trends, including in-vehicle AI robots, to enhance user experience and drive innovation. In January 2023, Microsoft and OpenAI announced the third phase of their long-term partnership, involving a multiyear, multibillion-dollar investment aimed at accelerating AI advancements and ensuring their widespread benefits. Similarly, Visteon and Qualcomm Technologies, Inc. revealed plans to strengthen their technological collaboration by developing a high-performance cockpit domain controller. Utilizing Snapdragon Cockpit Platforms and Visteon's SmartCore software, this initiative will enable automakers worldwide to seamlessly integrate advanced features into next-generation cockpits while maintaining production efficiency.
Leading Players Driving Innovation in the AI Virtual Visor Market:
Key industry participants like Panasonic Corporation; Robert Bosch GmbH; Gentex Corporation; Weetect; Harman International; Visor-AR; Sunvisors India Private Limited; ZF Friedrichshafen AG; Kasai Kygo Co. Ltd.; Magna International; KÖBO GmbH & Co. KG; Atlas Holdings; Irvine Automotive Products etc. are driving the AI virtual visor industry.
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More Valuable Insights on Offer
Fact.MR, in its new offering, presents an unbiased analysis of the AI virtual visor market for 2019 to 2023 and forecast statistics for 2024 to 2034.
The study divulges essential insights into the market based on vehicle type (passenger, commercial), by root to market (OEMs, aftermarket), and across seven major regions of the world (North America, Western Europe, Eastern Europe, East Asia, Latin America, South Asia & Pacific, and MEA).
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