Published by TMR Research Insights
Posted on August 16, 2021
7 min readLast updated: February 16, 2026
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Extended Text Labels Market: Introduction
Transparency Market Research delivers key insights for the extended text labels market in its published report, which include global industry analysis, size, share, growth, trends, and forecast for 2020-2025. In terms of revenue, the global extended text labels market is projected to expand about 1.3x its current market value by the end of 2025, owing to ever-increasing demand from end usage such as general pharmaceuticals, clinical trials, animal health, and others across several countries, about which TMR offers detailed insights and forecasts in the extended text labels market report.
Extended text labels are used primarily in end-use industries, including pharmaceuticals, clinical trials, animal health, chemicals, and food & beverages. Extended text labels are also known as extended content labels. These are multi page labels, which provide enough printing space on limited printing space of packaging products. These labels are predominantly used in pharmaceuticals and clinical trials industries. TMR segmented the analysis of extended text labels market based on various factors such as label type, product type, material type, application, and end use across five regions. As per the TMR analysis, booklet/leaflet type extended text labels are expected to hold the largest market share during the forecast period, as they offer brand owners a modern, stylish way to market their products to end users.
Regulatory Environment Associated to Labeling of Pharmaceutical Products to Drive Extended Text Labels Market
Many countries around the world are increasingly implementing strict laws and regulations related to labeling in pharmaceutical and clinical trials products. Recent trend shows manufacturers in prominent end-use industries are increasingly adopting extended text labels to be in compliance with governments’ regulations. For instance, the U.S. FDA issued new regulations for label requirements with expanded information. Such detailed labeling aims to provide information to the drug prescriber or doctor more than to the consumer.
Besides this, The European Medicines Agency (EMA) publishes information on excipients for the inclusion in more detailed labelling of human medicines. An excipient is a constituent of a medicine other than the active substance, added in the formulation for a specific purpose. Recent trends in packaging shows that packaging sizes are continuously decreasing, but the information printed on labels is increasing. This challenge can only be tackled with extended content labels.
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Rising Demand for Clinical Trials Due to Increase in Number of New Drug Discoveries and Formulations
Pharmaceutical manufacturers are continuously looking for new drugs and for this purpose, they are heavily investing in research & development. The fierce competition in the pharmaceutical industry is also pushing manufacturers to heavily invest in research & development for new or updated drugs or formulations. The increase in new drug discoveries and formulations is pushing the demand for clinical trials globally. Major countries where clinical trials industry has lucrative opportunity are India and China that has a large growth potential in Asia Pacific; this industry in Brazil has a large growth potential in Latin America. The growth of the Eastern Europe clinical trials industry is driven by Poland, Hungary, and Russia. The clinical trials industry is increasingly adopting extended text labels or multi page labels. Clinical trials or experiments can take place in multiple locations around the world. Due to this, one needs to print the information related to tracing clinical trials, storage & transportation, and handling in multiple languages.
Extended Text Labels Market: Competition Landscape
The global extended text labels market is fairly consolidated in nature, wherein, major portion of the market share is held by well-established players. Some new participants and local players are trying to enter the market attributing to major revenue creation with rising demand for non-alcoholic and alcoholic beverages. Some of the key players operating in the global extended text labels market are Denny Bros Ltd., JH Bertrand Inc., Faubel & Co.Nachf. GmbH, CCL Industries Inc., WS Packaging Group, Inc., Cimarron Label, LLC, Schreiner Group GmbH & Co. KG, Columbine Label Company Inc., Resource Label Group LLC. , Valley Forge Tape & Label co, Inc., Paris Art Packaging Co. Inc., Label Impressions Inc., NSD International (ETI POST), Beneli AB, Abbey Labels Limited, Unick Fix-A-Form & Printers Ltd. (India), Weber Packaging Solutions, Inc. Tapecon Inc., Amberley Adhesive Labels Ltd, and Primeflex Inc..
The tier structure is formulated on the basis of segmental revenue and market share of the company. As per tier structure, CCL Industries Inc., Schreiner Group GmbH & Co. KG, and Faubel & Co.Nachf. GmbH are the tier 1 players in the extended text labels Market. These players are focusing on development of more versatile extended text labels solutions. Tier 2 players includes WS Packaging Group, Inc., Denny Bros Ltd., JH Bertrand Inc., etc.
Demand from Medical Sector amid COVID-19 Pandemic Likely to Witness Considerable Growth
The outbreak of the novel COVID-19 pandemic is expected to have a moderate impact on the overall growth of the global extended text labels market during the forecast period. Although the demand from automotive, chemicals, and animal health products sectors is likely to witness a slight decline, the surge in demand for extended text labels from food & beverages, general pharmaceuticals, and medical sectors amid the COVID-19 pandemic is expected to provide considerable opportunities to the players operating in the current extended text labels market landscape. Extended text labels are increasingly being used for medication bottles to offer information regarding proper use, dosage, side-effects, etc. Furthermore, as standard labels do not offer adequate space, the demand for extended text labels across medical and pharmaceuticals sectors has witnessed considerable growth. In addition, extended text labels market are increasingly being used in the packaging of protein powders, pesticides, vitamins, dietary supplements, and medicines, among others.
Clinical trials and pharmaceutical packaging sectors are gaining popularity, as large amounts of clinical trials are being carried out for the COVID–19 vaccine. This has had a positive impact on the global extended text labels market. These text labels enable printing of full-colour logos and graphic images, offer variable serialized data from databases, and comply with local language labelling requirements.
However, the global uncertainty of COVID–19 has also hampered the extended text labels market to a certain extent. This is mainly due to challenges such as not enough employees, changing consumer shopping habits from offline to online platforms, and unused stock and inventory in end-use industries, including pharmaceuticals, which is the biggest customer of extended text labels.
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The growth is primarily driven by the increasing implementation of strict labeling regulations in the pharmaceutical and clinical trial sectors.
The COVID-19 pandemic has had a moderate impact, with increased demand from clinical trials for vaccines, but also challenges like workforce shortages.
Extended text labels are used in various industries, including pharmaceuticals, clinical trials, animal health, chemicals, and food & beverages.
The market is fairly consolidated, with major players including CCL Industries Inc., Schreiner Group GmbH & Co. KG, and Faubel & Co. KG.
The European Medicines Agency publishes information on excipients to enhance the detail in labeling for human medicines.
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