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Home > Business > The Great COVID Experiment – Is the Pure-play Retailer Dead?

The Great COVID Experiment – Is the Pure-play Retailer Dead?

Published by Jessica Weisman-Pitts

Posted on July 27, 2021

1 min read

Last updated: January 21, 2026

Brunette woman browsing books in a store, reflecting retail changes amid COVID-19 - Global Banking & Finance Review — A beautiful brunette woman intently searching for a book in a retail store, illustrating shifts in consumer behavior and the future of pure-play retailers post-COVID-19. This image relates to the challenges faced by the retail industry during the pandemic.