partnership
Top StoriesPassendo Partners With Leading Media Company, Audienzz, to Revolutionise Its Ad Offer in a Portfolio of Over 70 Premium Newsletters
Top StoriesAdverty’s Multi-Patented and Industry-Leading In-Game Viewability Technology BrainImpression™ Now Available Within Oracle Moat
Top StoriesWith a Dash of Spice, Reliance and Britain’s Pret Bet on India’s Changing Tastes
Top StoriesReliance to Launch British Sandwich Outlet Pret a Manger in India

Vodafone Leverages GumGum’s Contextual Intelligence Platform to Increase Purchase Intent Around Samsung Galaxy Z Flip3
Date: June 30, 2022
London, UK – 30th June 2022: GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence platform, VerityTM, to increase purchase intent around the popular Samsung Galaxy Z Flip3; a compact, foldable phone. As part of this successful partnership, GumGum set out to test...

Motor racing-Fashion Brand Hugo Boss Returns to F1 With Aston Martin
Date: June 30, 2022
By Alan Baldwin LONDON (Reuters) – German fashion brand Hugo Boss announced on Thursday it was returning to Formula One with the Aston Martin team, five years after leaving for the electric Formula E series. The deal, announced at the British Grand Prix on Thursday and initially running until 2025, will see Boss branding on...

Siemens to Invest in Volkswagen’s N.American Charging Network
Date: June 28, 2022
By Paul Lienert (Reuters) – German industrial giant Siemens AG is investing more than $100 million in Volkswagen AG’s Electrify America unit, becoming the first outside investor in the North American network of electric vehicle charging stations. Including new funds from its parent Volkswagen, the Electrify America unit would receive a total injection of $450...

France Next on the Map for Adtech Vendor Adnami Following the Signing of New Partnerships With Ad4Good and TF1
Date: June 28, 2022
London, UK, 28th June, 2022: It’s been a busy start to the year for adtech vendor, Adnami, which today announces new partnerships in France as part of its ongoing expansion across Europe. Recently, the company signed new partnerships with ad network Ad4Good and television channel TF1, including flagship title TF1info.fr. Over the past year, Adnami...

White Bullet Partners With Horizon Media to Stem the Flow of Ads to Pirate Publishers
Date: June 28, 2022
The cyber safety and intellectual property protection company will help the nation’s leading media agency to prevent ads ending up on pirate sites London, UK, 28th June: At a time when many advertisers still waste billions of dollars on IP-infringing sites hosting illegal and harmful content, IP protection and cyber safety company White Bullet today...

Passendo Signs New Strategic Partnerships as It Continues Growth Trajectory, Entering the Italian and German Markets
Date: June 28, 2022
The news follows investment of €2.3m in late 2021 and a raft of new hires in H1, with more to follow in H2 London, UK, June 28th, 2022 – Award-winning, Copenhagen-based email ad server and SSP Passendo has gone live with new integrations in Italy and Germany as it continues on its journey of rapid...
