advertising-revenues
FinanceShares in Ad Group Wpp Plunge on China Weakness and US Uncertainty
FinanceMediaForEurope Profit up as It Eyes Potential ProSieben Bid
German Advertiser Stroeer's Sale in Doubt as Economy Falters
How India's Richest Man Is Using 'brain Mapping' Neuroscience to Woo Advertisers to Cricket
Interpublic Misses Estimates for Quarterly Results on Weak Ad Spending
Date: February 12, 2025
(Reuters) - Interpublic Group missed estimates for fourth-quarter results on Wednesday, as clients in major markets like the U.S. cut back on ad spending. Companies are tightening their marketing and...
Amazon Ramps up Ad Spending on Elon Musk's X, Wsj Reports
Date: January 30, 2025
(Reuters) - Amazon.com is increasing its advertising on billionaire Elon Musk's social media platform X, the Wall Street Journal reported on Thursday, citing people familiar with the matter. The major...
Meta to Introduce Ads on Threads in Early 2025, the Information Reports
Date: November 14, 2024
(Reuters) -Meta Platforms plans to introduce advertisements to its social media app Threads early next year, the Information reported on Wednesday, citing three people with direct knowledge of the plans. Threads app was launched in July last year as a challenger to X, formerly Twitter, in a bid to win users from the de facto...
Pinterest’s Forecast Disappoints Investors Seeking Holiday Season Ad Boost
Date: November 8, 2024
By Jaspreet Singh (Reuters) -Pinterest’s fourth-quarter revenue forecast failed to impress investors looking for a boost from the upcoming holiday shopping season, at a time when bigger online ad sellers largely outperformed, sending its shares down 11% in extended trading on Thursday. The San Francisco, California-based company also announced a new stock buyback program of...
Digital Ad Sellers Jump as Google, Reddit and Snap Earnings Indicate Sturdy Demand
Date: October 30, 2024
By Harshita Mary Varghese and Aditya Soni (Reuters) -Shares of online ad sellers surged on Wednesday as strong earnings from Google-parent Alphabet, Reddit and Snap signaled solid spending from brands ahead of the crucial holiday shopping season. The three companies were set to add more than $110 billion combined to their market capitalizations, if current...
Snap Beats Revenue and User Growth Estimates, Announces $500 Million Buyback
Date: October 30, 2024
By Sheila Dang (Reuters) -Snap beat Wall Street expectations for both quarterly revenue and user growth on Tuesday, as the parent company of messaging app Snapchat has been able to lure back some advertisers with better-performing ad features. It also announced a share repurchase program of up to $500 million. Shares of Snap initially fell...