[pdf] Smart Beacon Market Is Expected to Experience Strong Growth in the North America Region

United States/WA: Smart Beacon Market Will Boom In Near Future

Report Pages:[130 Pages]

The Competitive Area of the Smart Beacon Market is Defined by Key Players Like:- Estimote, Aruba, Kontakt.Io, Cisco, Bluvision, Onyx Beacon, Leantegra, Gimbal, Accent Systems, Swirl Networks, Sensoro, Jaalee Technology, Beaconinside, Blesh, and Blueup.

High penetration of smart beacon across brick and mortar retail stores for mobile commerce in order to send notifications regarding special offers to the customers is driving the growth of the smart beacon market. New product launch by key players is another key factor fostering the growth of the market. For instance, in October 2020, Fetch.ai, a Cambridge-based artificial intelligence lab building an open-access decentralized machine learning network for smart infrastructure, announced the launch of its Random Number Beacon, GLOW-DRB, on Binance Smart Chain. Moreover, the increasing penetration of the internet around the globe which is increasing the adoption of smartphones is again augmenting the growth of the smart beacon market.

Estimote, Aruba, Kontakt.Io, Cisco, Onyx Beacon, Bluvision, Leantegra, Gimbal, Swirl Networks, Sensoro, Accent Systems, Jaalee Technology, Beaconinside, Blesh, and Blueup are major players

1. In April 2019, BluEpyc announces the new BLE Disk Beacon, read by all BluEpyc product range (EchoBeacon & Gateway). The new Disk Beacon guarantees high performances (reading distance up to 200 mt) and is equipped with a button, which plays the role in switching ON/OFF the beacon or, in a specific firmware, in sending a different advertising packet.
2. In March 2018, MediaBeacon just announced the newest version of their digital asset management (DAM) software, MediaBeacon 2018
3. In September 2018, The Digital Performance Company announced that Beacon Lighting, Australia’s leading lighting retailer, is using its next-gen cloud networking solution incorporating SD-WAN and Wi-Fi to enhancing the digital and buying experience for customers at its 109 retail stores

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A smart beacon is an infrared device, which sends a signal via Bluetooth Low Energy connection with the help of a compatible wireless application or smartphone hardware. For example, smart beacons can be used in retail shops to send pre-defined messages to clients about special deals on selected products. The smart beacon helps retailers and owners to enhance their business and make sales. They are available in varying shapes and sizes and may be fixed or portable. These devices are helpful in Retail and Industrial settings and can detect a product/holder placement. It can detect a person in a crowd, a moving object, or in a line, which reduces the time of detection, thereby increasing customer retention

North America is expected to gain significant growth over the forecast period and this is attributed to the increasing penetration of smart beacon technology in end-user industries, such as public transportation, retail, logistics, and hospitality. According to SITA, an air transport provider announced that at Miami International Airport, around 450 beacons and at Schiphol 1,500 beacons have been deployed.

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