Business
Orange Spain to sit out LaLiga TV rights auction
Published by maria gbaf
Posted on October 27, 2021
2 min readLast updated: January 29, 2026
Global Banking & Finance Review®
Company
Published by maria gbaf
Posted on October 27, 2021
2 min readLast updated: January 29, 2026
Orange Spain will not participate in the LaLiga TV rights auction, opting to negotiate with winners to avoid price hikes. Their Q3 results show mixed performance.
By Clara-Laeila Laudette
MADRID (Reuters) – The Spanish arm of telecoms group Orange will sit out the looming auction of television broadcasting rights for LaLiga soccer to avoid driving up prices, its chief executive said on Tuesday after the business reported mixed third-quarter results.
Orange Spain will instead negotiate with the companies that win the various rights packages to broadcast matches in the top tier of Spanish soccer from 2022 onwards, Chief Executive Jean-Francois Fallacher told reporters at an event to discuss quarterly earnings.
Fallacher said the company would be watching the tender process closely as one of two operators providing soccer in Spain, adding that scenarios include a split between several parties or rival Telefonica acquiring all of the broadcasting rights on offer.
Spain’s CNMC competition watchdog last week approved LaLiga’s proposal to sell television rights for future seasons to several operators but rejected the idea of four or five-year contracts.
Orange Spain earlier reported third-quarter revenue and retail sales down 4.4% and 8% respectively from a year earlier, citing a highly competitive market.
But the operator’s FTTH (fibre to the home) operation and mobile customer base grew over the period. Its fibre coverage rose 4.5% from last year to connect almost 16 million homes.
Fallacher also said that Orange Spain is negotiating with rival Masmovil over third-party access contracts that Euskaltel had with Orange. Masmovil bought Basque operator Euskaltel for 1.99 billion euros ($2.32 billion) this year.
As rising energy prices squeeze companies across Europe, Fallacher said that Orange Spain’s fully renewable supply would help to soften the financial hit, as would the power purchase agreements it had reached.
At the group level, Orange posted a 0.7% drop in third-quarter core earnings and reiterated its full-year financial targets.
($1 = 0.8593 euros)
(Reporting by Clara-Laeila Laudette; Editing by Nathan Allen and David Goodman)
The article discusses Orange Spain's decision to not participate in the LaLiga TV rights auction and their strategy moving forward.
Orange Spain aims to avoid driving up prices and will negotiate with the companies that win the broadcasting rights.
Orange Spain reported a decline in third-quarter revenue and retail sales, but growth in fibre coverage and mobile customer base.
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