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    Home > Finance > Motor racing-Mercedes reveal images of 2026 F1 car, announce Microsoft deal
    Finance
    Motor racing-Mercedes reveal images of 2026 F1 car, announce Microsoft deal

    Published by Global Banking and Finance Review

    Posted on January 22, 2026

    2 min read

    Last updated: January 22, 2026

    Motor racing-Mercedes reveal images of 2026 F1 car, announce Microsoft deal - Finance news and analysis from Global Banking & Finance Review
    Tags:partnershiptechnologyinnovation

    Quick Summary

    Mercedes unveils the 2026 F1 car and announces a major sponsorship with Microsoft, aiming for a competitive edge this season.

    Table of Contents

    • Mercedes and Microsoft Partnership
    • Details of the Sponsorship Deal
    • 2026 F1 Car Launch and Testing Schedule
    • Doriane Pin's Development Role

    Mercedes Unveils 2026 F1 Car Images Alongside Microsoft Sponsorship

    Mercedes and Microsoft Partnership

    LONDON, Jan 22 (Reuters) - Mercedes announced a major new sponsorship deal with Microsoft on Thursday as they revealed images of the W17 Formula One car that the former champions hope will take them back to the top this season.

    Details of the Sponsorship Deal

    No financial details were given, although Sky News cited an unnamed sponsorship expert as suggesting the deal could be worth $60 million a year for the team. 

    2026 F1 Car Launch and Testing Schedule

    The Microsoft branding appears on the sides of the mostly silver and black car's airbox and front wing. 

    Doriane Pin's Development Role

    Mercedes finished second to champions McLaren last season, with British driver George Russell taking two wins and Italian rookie Kimi Antonelli stepping on the podium three times and becoming the youngest driver to set a fastest lap.

    The team won eight constructors' titles in a row between 2014 and 2021 before Red Bull and then McLaren became the teams to beat.  

    They will start testing in Barcelona next week amid widespread speculation that they have found a loophole in the new engine regulations that could put them ahead of rivals Ferrari.

    Mercedes also provide power units to McLaren, Williams and Renault-owned Alpine as well as their factory team.

    The team will hold an online launch event on February 2 with two more tests in Bahrain before the season starts in Australia on March 8.

    Mercedes also announced separately that 22-year-old French driver Doriane Pin, winner of last year's all-female F1 Academy series, would step up to a development role with the team this season.

    Pin will work in the simulator, have additional duties at the factory and attend several grands prix trackside, the team said.    

    (Reporting by Alan Baldwin, Editing by Andrew Cawthorne)

    Key Takeaways

    • •Mercedes partners with Microsoft for 2026 F1 season.
    • •Images of the W17 car were revealed.
    • •No financial details of the deal disclosed.
    • •Doriane Pin joins Mercedes in a development role.
    • •Testing begins in Barcelona next week.

    Frequently Asked Questions about Motor racing-Mercedes reveal images of 2026 F1 car, announce Microsoft deal

    1What is a Formula One car?

    A Formula One car is a high-performance racing vehicle designed specifically for Formula One racing, featuring advanced technology and aerodynamics.

    2What is a development role in a racing team?

    A development role in a racing team involves working on the design and improvement of the car's performance, often using simulators and attending races.

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