Published by Global Banking & Finance Review®
Posted on April 1, 2026
2 min readLast updated: April 1, 2026
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Keurig Dr Pepper has named JDE Peet’s CEO Rafael Oliveira as head of its coffee unit amid its planned $18 billion takeover and split. The acquisition is expected to close in early April 2026, with the new entities ready for separation by year-end.
April 1 (Reuters) - Keurig Dr Pepper has named Rafael Oliveira chief executive officer of its coffee operating unit as it moves to acquire Dutch coffee and tea company JDE Peet's.
The all-cash $18 billion takeover of JDE Peet's by Keurig, announced in August last year, is aimed at helping the company compete with industry leader Nestle and tackle high commodity costs.
The combined entity is expected to be split into two publicly traded U.S. companies—one for coffee operations and one for beverage businesses.
(Reporting by Neil J Kanatt in Bengaluru; Editin by Tasim Zahid)
Rafael Oliveira, current CEO of JDE Peet's, has been named chief executive officer of Keurig's coffee operating unit.
The all-cash takeover is valued at $18 billion.
After the merger, the combined company will be split into two publicly traded U.S. companies, one focused on coffee and the other on beverage businesses.
The separation is expected to be completed by the end of the year.
JDE Peet's shares will be delisted from Euronext Amsterdam on 30 April 2026.
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