Published by Coherent Market Insights
Posted on September 17, 2021
3 min readLast updated: February 5, 2026
The bariatric surgery devices market is expanding in Asia Pacific and Europe due to rising obesity rates, with key players like Ethicon and Baxter leading innovations.
The increasing obese population rate is propelling the growth of the bariatric surgery devices market. According to the Centers for Disease Control and Prevention (CDC), the US obesity prevalence was 42.4% in 2017 – 2018. From 1999 –2000 through 2017 –2018, US obesity prevalence increased from 30.5% to 42.4%. During the same time, the prevalence of severe obesity increased from 4.7% to 9.2%. Thus, the high obesity rate is augmenting the growth of the bariatric surgery devices market.
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In September 2018, Ethicon, part of Johnson & Johnson Medical Devices Companies, and a global marketer in bariatric surgery announced the launch of a new comprehensive surgical solution for bariatric revision surgery that encompasses a portfolio of products and professional education and training for managing the challenges of reoperations
In November 2018, Baxter International Inc. a global marketer in advancing surgical innovation launched its Peri-Strips Dry with Veritas (PSDV) Circular Staple Line Reinforcement with Secure Grip technology, the latest evolution in a product portfolio that has more than 20 years of proven clinical use in surgical buttressing and soft tissue repair.
North America is expected to hold a leading position in the global bariatric surgery devices market, due to growing cases of obesity in the region. According to the Centers for Disease Control and Prevention (CDC), in 2015-2016, the prevalence of obesity was 39.8% in adults and 18.5% in youth. According to the Journal of the American Medical Association, the study published in 2018 states that around 40.0% of all adults i.e. 93.3 million people over the age of 20 in the U.S. were obese in 2018.
At the same time, Asia Pacific is also expected to witness significant growth over the forecast period, due to the growing obese population. According to the World Health Organization, in 2018, almost half of the children under 5 who were overweight or obese lived in Asia.
Bariatric surgical instruments refer to the specialized surgical instruments utilized to perform bariatric surgical procedures for weight reduction. These surgical procedures limit the amount of food-holding capabilities of the intestine, thereby resulting in excessive malabsorption of nutrients. Bariatric surgical devices are designed to meet the needs of diverse patients and their unique circumstances, thus enabling them to safely undergo weight-loss surgeries.
Top Key Players Include In Bariatric Surgery Devices Market: Allergan Inc., Cousin Biotech, Covidien PLC, Endogastric Solutions Inc., EntroMedics Inc, GI Dynamics Inc, Intuitive Surgical Inc., Johnson and Johnson, Olympus, Pare Surgical, ReShape Medical, Inc., Spatz FGIA Inc., Transenterix, Inc. Allergen, Covidien, Ethicon, Olympus, and Medtronic Inc.
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The post Industrial Bariatric Surgery Devices Market: Asia Pacific and Europe are the Key Growth Regions appeared first on Gatorledger.
The article discusses the growth of the bariatric surgery devices market in Asia Pacific and Europe due to increasing obesity rates.
Which companies are leading in bariatric surgery innovations? Ethicon and Baxter are noted for their advancements in surgical solutions.
Why is North America significant in this market? Due to its high obesity prevalence, North America holds a leading market position.
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