The India POS device market is expanding due to retail growth, government initiatives for cashless transactions, and NFC technology adoption.
The new report by Expert Market Research titled, ‘India POS Device Market Report and Forecast 2021-2026’, gives an in-depth analysis of the India POS device market, assessing the market based on its segments like components, terminal types, business sizes, and industries. The report tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analysing the market based on the SWOT and Porter’s Five Forces models.
Note 1: For a snapshot of the primary and secondary data of the market (2016-2026), along with business strategies and detailed market segmentation, please click on request sample report. The sample report shall be delivered to you within 24 hours.
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The key highlights of the report include:
Market Overview (2016-2026)
The market for POS device in India is being driven by the introduction of various initiatives by the Indian government to aid the digitisation of the economy by promoting cashless transactions. This is increasing the use of POS devices, hence aiding the market growth. Moreover, the low cost of the internet and rapid smartphone penetration is also surging digital real-time payment modes which are invigorating the growth of the POS device industry. The increasing use of near field communication (NFC) technology for easy contactless transactions using smartphones is providing further impetus to the market growth of POS device in India.
Industry Definition and Major Segments
A POS device, variously known as a point-of-sale device, is a system that can ease cashless transactions by enabling digital payments through credit and debit cards, mobile banking, and mobile wallet. Moreover, it also aids in the daily operations of businesses by centralising payment processing, customer loyalty program, and inventory management, among others.
The market can be broadly classified on the basis of its components into:
Based on terminal types, the market is bifurcated into:
The major business sizes of the market are:
By industry, the market is divided into:
Explore the full report with the table of contents@ https://www.expertmarketresearch.com/reports/india-pos-device-market
Market Trends
The growth of the POS device industry is being aided rapid expansion of the retail sector, mainly in tier-II and tier-III cities in India. This is increasing the use of POS devices which is aiding the market growth. Moreover, the integration of artificial intelligence (AI) in POS systems to aid automation, customisation, and consumers’ experience is expected to drive the market growth of POS device. The rising popularity of the online retail sector and the increasing use of remote transaction methods owing to the COVID-19 pandemic is also invigorating the industry growth. In addition, increasing investments by major companies to develop advanced POS systems is anticipated to fuel the market growth in the forecast period.
Note 2: As the novel coronavirus (COVID-19) continues to spread across the world, our analysts are constantly tracking the impact of this rapidly evolving situation on the markets and the consumer purchase behaviours. Thus, our latest estimates and analysis about the current market trends and forecast will exhaustively reflect the effects of this emerging pandemic.
Key Market Players
The major players in the market are Ingenico Group, VeriFone, Inc., PAX Technology, Ezetap Mobile Solutions Private Limited., Mswipe Technologies Private Limited, and NGX Technologies Pvt. Ltd, among others. The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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The main topic is the growth and trends in the India POS device market from 2021 to 2026.
The retail sector's expansion, especially in tier-II and tier-III cities, is driving the increased use of POS devices.
NFC technology facilitates easy contactless transactions, boosting the adoption of POS devices in India.
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