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Home > Research Reports > Humectants Market Trends To Reach USD 35.4 Billion By 2026 With CAGR 7.3% | Reports And Data

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Humectants Market Trends To Reach USD 35.4 Billion By 2026 With CAGR 7.3% | Reports And Data

Published by news degree

Posted on August 4, 2021

14 min read

Last updated: January 21, 2026

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According to the current analysis of Reports and Data, the global Humectants market was valued at USD 20.06 Billion in 2018 and is expected to reach USD 35.4 Billion by year 2026, at a CAGR of 7.3%. It is the agent that prevent moisture loss and keep the surface hydrated and moisturized and can be found in various cosmetic products like creams, gels, lip balms and lotions. They are even used in F&B industry to retain the moisture and keep them fresh for a longer duration while increasing their shelf-life. Apart from moisturization, it provides other benefits like exfoliation, enhancing the texture, makes skin soft and smooth and prevents dryness. They also acts like magnets and attracts water molecules from the surrounding into the skin. Humectants are extensively used in the industry as an additive to enhance the shelf-life of food products. The advantages of humectants life safe, odor less, lack of extreme flavors, nutritional value and easy availability is expected to boost the demand in industry. Adding humectants to food products enables it to reduce the microbial activity, enhances stability and maintains the texture, taste, smell and quality of the food product. Increase in need for increasing the shelf-life of products and growing demand for healthy and nutritional food products is expected to drive the market of humectants. Humectants play a crucial role in keeping the food safe for consumption. Unsafe food is expected to lead to a vicious cycle of diseases affecting infants, children and elderly. According to a report by World Health Organization (WHO), around 40% of the children below 5 years of age are suffering from foodborne diseases while approximately 125,000 deaths occur every year due to malnutrition and food poisoning in children. The government is taking initiatives to urge people on consuming safe and healthy food to prevent deaths due to unsafe consumption.

Some key factors like increasing demand for humectants in F&B industry applications, increasing demands for functional and nutritional food products, increasing number of deaths caused due to food poisoning, foodborne diseases, malnutrition, increasing awareness among people regarding food safety, increased need for enhancing the shelf-life and maintain the taste, quality and nutritional value of products for a longer period of time is expected to drive the industry. However, lack of awareness, strict regulations on quality standard of humectants and volatility in the prices of raw materials is expected to hamper the market growth.

To get a FREE sample copy of the report @ https://www.reportsanddata.com/sample-enquiry-form/2010

Key participants include Cargill (U.S.), The Dow Chemical Company (U.S.), Archer Daniels Midland Company (U.S.). E. I. du Pont de Nemours and Company (U.S.), Roquette Frères (France), BASF-STOCKS-70dc04b4-71c7-40d6-b399-c3163c3ba8c4>BASF SE, Lubrizol, Lipo Chemicals, Vantage Specialty Ingredients, Batory Foods.

For the purpose of this report, Reports and Data has segmented the Humectants market on the basis of source type, product type, application type and region:

Source (Revenue, USD Million; 2016–2026)

Synthetic
Natural
- Animal-based
- Plant-based

Product (Revenue, USD Million; 2016–2026)

Sugar alcohol
Glycerol
Alpha hydroxyl acids & Polysaccharides
Glycols
Others

Application (Revenue, USD Million; 2016–2026)

Food & Beverages
- Bakery & confectionery products
- Beverages
- Functional & Nutritional food
- Others
Oral & Personal care
Pharmaceuticals
Animal feed
Others
Itchy skin Application
Corticosteroid creams and ointments
Other creams and ointments
Oral medications

Regional (Revenue in USD Million; 2016–2026)

North America
- U.S.
- Canada
Europe
- Germany
- France
- UK
- Spain
- Italy
- Rest of the Europe
Asia Pacific
- China
- India
- Japan
- Rest of Asia-Pacific
Middle East & Africa
Latin America
- Brazil

To know more about the report @ https://www.reportsanddata.com/report-detail/humectants-market

Further key findings from the report suggest

The market is growing at a CAGR of 1% in Asia Pacific followed by Europe and North America, with 7.1 % and 7.0% CAGR, respectively. Growing demand for humectants as additives and moisturizing agents in cosmetic industry is fueling up the industry.
As of 2018, Sugar alcohol segment is the dominating Humectants which holds 42.4% of the global market. European regional market is the chief revenue generating source for this product segment, followed by Asia-Pacific and North America regions.
Moisture affects the microbial activity that accelerates certain chemical changes leading to a change in the texture, taste, color and aroma of product. Humectants prevent this by controlling the moisture changes in the product due to its surrounding humidity fluctuations.
Humectants can be synthetic and natural. Salt and sugar are the most commonly used natural humectants in industry while some of the natural humectants like honey, egg yolk, egg white and molasses are used to keep it fresh for a longer duration.
In military and space industry, the demand has increased significantly, and it can maintain the quality of meat products for a longer period of time without the need for refrigeration.
The key manufacturers are developing new strategies to improve the product value and develop products that are more environment and user friendly. For example, PepsiCo. Announced, since glycerin is still considered as ‘non-acceptable ingredient’ in most of the US countries, it is developing alternatives that will serve the same functionality as that of glycerin but also be label-friendly.
Humectants can control the moisture especially in humid climate, thereby, reducing the microbial activity taking place in the food and are widely used as additive to preserve it for a longer duration.
Based on extensive research the manufacturers are introducing new humectants in industry for better performance. For example, Xylitol, a natural sweetener occurring in fruits can be extracted and used to stay in the mouth for a longer period of time like gums and mints.
Glycerol is widely used as humectant in products to prevent the drying out of food products. It is mainly obtained from vegetable oils and soya fat. However, Glycerols are proved to cause headaches, high sugar levels, eye, and skin irritation.

Key Highlights in the Report:

Provides a detailed overview of market growth and patterns for the years 2021-2028, including key market parameters.
It provides useful information about the global Humectants industry, including market forecasts and sales growth rates.
Technical advances, regulatory environment, recent innovations, and existing and emerging trends in the Athleisure market are all covered in this report.
Comprehensive industry analysis, including key statistical data and market knowledge gleaned from primary and secondary research.

Request for customization of the report @ https://www.reportsanddata.com/request-customization-form/2010

Thank you for reading our report. To know more about the customization of the report, please get in touch with us and our team will ensure the report is suited to your requirements.

Explore Reports and Data’s Prime Analysis of the global Food Ingredients:

Lactic Acid Market Size, Share & Share By Product Type, By Application and By Region, Forecast to 2028
Food Ingredients Sterilization Market Size, Share & Analysis, By Type And By Region, And Forecast To 2028
Food-grade Potassium Metabisulfite Market Size, Share & Analysis, By Product Type And By Region, Forecast To 2027
Feed Yeast Market Size, Share & Analysis, By Type And By End-Use, And By Region Forecast To 2027
Algae Omega-3 Ingredients Market Size, Share & Analysis, By Type, By Application And By Region Forecast To 2027

About Reports and Data

Reports and Data is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target, and analyze consumer behavior shifts across demographics, across industries and help client’s make a smarter business decision. We offer market intelligence studies ensuring relevant and fact-based research across multiple industries including Healthcare, Technology, Chemicals, Power and Energy. We consistently update our research offerings to ensure our clients are aware about the latest trends existent in the market. Reports and Data has a strong base of experienced analysts from varied areas of expertise.

Contact Us:

John W

Head of Business Development

Reports and Data | Web: www.reportsanddata.com

Direct Line: +1-212-710-1370

E-mail: sales@reportsanddata.com

Read Our Innovative Blogs @ https://www.reportsanddata.com/blogs

Read Full Press Release: https://www.reportsanddata.com/press-release/global-humectants-market

The post Humectants Market Trends To Reach USD 35.4 Billion By 2026 With CAGR 7.3% | Reports And Data first appeared on News Degree | Hub for Latest and Trending News from Around the Globe.

According to the current analysis of Reports and Data, the global Humectants market was valued at USD 20.06 Billion in 2018 and is expected to reach USD 35.4 Billion by year 2026, at a CAGR of 7.3%. It is the agent that prevent moisture loss and keep the surface hydrated and moisturized and can be found in various cosmetic products like creams, gels, lip balms and lotions. They are even used in F&B industry to retain the moisture and keep them fresh for a longer duration while increasing their shelf-life. Apart from moisturization, it provides other benefits like exfoliation, enhancing the texture, makes skin soft and smooth and prevents dryness. They also acts like magnets and attracts water molecules from the surrounding into the skin. Humectants are extensively used in the industry as an additive to enhance the shelf-life of food products. The advantages of humectants life safe, odor less, lack of extreme flavors, nutritional value and easy availability is expected to boost the demand in industry. Adding humectants to food products enables it to reduce the microbial activity, enhances stability and maintains the texture, taste, smell and quality of the food product. Increase in need for increasing the shelf-life of products and growing demand for healthy and nutritional food products is expected to drive the market of humectants. Humectants play a crucial role in keeping the food safe for consumption. Unsafe food is expected to lead to a vicious cycle of diseases affecting infants, children and elderly. According to a report by World Health Organization (WHO), around 40% of the children below 5 years of age are suffering from foodborne diseases while approximately 125,000 deaths occur every year due to malnutrition and food poisoning in children. The government is taking initiatives to urge people on consuming safe and healthy food to prevent deaths due to unsafe consumption.

Some key factors like increasing demand for humectants in F&B industry applications, increasing demands for functional and nutritional food products, increasing number of deaths caused due to food poisoning, foodborne diseases, malnutrition, increasing awareness among people regarding food safety, increased need for enhancing the shelf-life and maintain the taste, quality and nutritional value of products for a longer period of time is expected to drive the industry. However, lack of awareness, strict regulations on quality standard of humectants and volatility in the prices of raw materials is expected to hamper the market growth.

To get a FREE sample copy of the report @ https://www.reportsanddata.com/sample-enquiry-form/2010

Key participants include Cargill (U.S.), The Dow Chemical Company (U.S.), Archer Daniels Midland Company (U.S.). E. I. du Pont de Nemours and Company (U.S.), Roquette Frères (France), BASF-STOCKS-70dc04b4-71c7-40d6-b399-c3163c3ba8c4>BASF SE, Lubrizol, Lipo Chemicals, Vantage Specialty Ingredients, Batory Foods.

For the purpose of this report, Reports and Data has segmented the Humectants market on the basis of source type, product type, application type and region:

Source (Revenue, USD Million; 2016–2026)

Synthetic
Natural
- Animal-based
- Plant-based

Product (Revenue, USD Million; 2016–2026)

Sugar alcohol
Glycerol
Alpha hydroxyl acids & Polysaccharides
Glycols
Others

Application (Revenue, USD Million; 2016–2026)

Food & Beverages
- Bakery & confectionery products
- Beverages
- Functional & Nutritional food
- Others
Oral & Personal care
Pharmaceuticals
Animal feed
Others
Itchy skin Application
Corticosteroid creams and ointments
Other creams and ointments
Oral medications

Regional (Revenue in USD Million; 2016–2026)

North America
- U.S.
- Canada
Europe
- Germany
- France
- UK
- Spain
- Italy
- Rest of the Europe
Asia Pacific
- China
- India
- Japan
- Rest of Asia-Pacific
Middle East & Africa
Latin America
- Brazil

To know more about the report @ https://www.reportsanddata.com/report-detail/humectants-market

Further key findings from the report suggest

The market is growing at a CAGR of 1% in Asia Pacific followed by Europe and North America, with 7.1 % and 7.0% CAGR, respectively. Growing demand for humectants as additives and moisturizing agents in cosmetic industry is fueling up the industry.
As of 2018, Sugar alcohol segment is the dominating Humectants which holds 42.4% of the global market. European regional market is the chief revenue generating source for this product segment, followed by Asia-Pacific and North America regions.
Moisture affects the microbial activity that accelerates certain chemical changes leading to a change in the texture, taste, color and aroma of product. Humectants prevent this by controlling the moisture changes in the product due to its surrounding humidity fluctuations.
Humectants can be synthetic and natural. Salt and sugar are the most commonly used natural humectants in industry while some of the natural humectants like honey, egg yolk, egg white and molasses are used to keep it fresh for a longer duration.
In military and space industry, the demand has increased significantly, and it can maintain the quality of meat products for a longer period of time without the need for refrigeration.
The key manufacturers are developing new strategies to improve the product value and develop products that are more environment and user friendly. For example, PepsiCo. Announced, since glycerin is still considered as ‘non-acceptable ingredient’ in most of the US countries, it is developing alternatives that will serve the same functionality as that of glycerin but also be label-friendly.
Humectants can control the moisture especially in humid climate, thereby, reducing the microbial activity taking place in the food and are widely used as additive to preserve it for a longer duration.
Based on extensive research the manufacturers are introducing new humectants in industry for better performance. For example, Xylitol, a natural sweetener occurring in fruits can be extracted and used to stay in the mouth for a longer period of time like gums and mints.
Glycerol is widely used as humectant in products to prevent the drying out of food products. It is mainly obtained from vegetable oils and soya fat. However, Glycerols are proved to cause headaches, high sugar levels, eye, and skin irritation.

Key Highlights in the Report:

Provides a detailed overview of market growth and patterns for the years 2021-2028, including key market parameters.
It provides useful information about the global Humectants industry, including market forecasts and sales growth rates.
Technical advances, regulatory environment, recent innovations, and existing and emerging trends in the Athleisure market are all covered in this report.
Comprehensive industry analysis, including key statistical data and market knowledge gleaned from primary and secondary research.

Request for customization of the report @ https://www.reportsanddata.com/request-customization-form/2010

Thank you for reading our report. To know more about the customization of the report, please get in touch with us and our team will ensure the report is suited to your requirements.

Explore Reports and Data’s Prime Analysis of the global Food Ingredients:

Lactic Acid Market Size, Share & Share By Product Type, By Application and By Region, Forecast to 2028
Food Ingredients Sterilization Market Size, Share & Analysis, By Type And By Region, And Forecast To 2028
Food-grade Potassium Metabisulfite Market Size, Share & Analysis, By Product Type And By Region, Forecast To 2027
Feed Yeast Market Size, Share & Analysis, By Type And By End-Use, And By Region Forecast To 2027
Algae Omega-3 Ingredients Market Size, Share & Analysis, By Type, By Application And By Region Forecast To 2027

About Reports and Data

Reports and Data is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target, and analyze consumer behavior shifts across demographics, across industries and help client’s make a smarter business decision. We offer market intelligence studies ensuring relevant and fact-based research across multiple industries including Healthcare, Technology, Chemicals, Power and Energy. We consistently update our research offerings to ensure our clients are aware about the latest trends existent in the market. Reports and Data has a strong base of experienced analysts from varied areas of expertise.

Contact Us:

John W

Head of Business Development

Reports and Data | Web: www.reportsanddata.com

Direct Line: +1-212-710-1370

E-mail: sales@reportsanddata.com

Read Our Innovative Blogs @ https://www.reportsanddata.com/blogs

Read Full Press Release: https://www.reportsanddata.com/press-release/global-humectants-market

The post Humectants Market Trends To Reach USD 35.4 Billion By 2026 With CAGR 7.3% | Reports And Data first appeared on News Degree | Hub for Latest and Trending News from Around the Globe.