Published by Wanda Rich
Posted on September 4, 2024
3 min readLast updated: January 29, 2026
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In today’s fast-paced business landscape, companies must streamline their operations and build strong customer relationships to stay competitive. NetSuite ERP and CRM have emerged as indispensable tools for achieving these goals. Tigran Shahnazaryan, founder and lead consultant for his company Novel...
In today’s fast-paced business landscape, companies must streamline their operations and build strong customer relationships to stay competitive. NetSuite ERP and CRM have emerged as indispensable tools for achieving these goals. Tigran Shahnazaryan, founder and lead consultant for his company Novelance, helps businesses implement and optimize this critical technology.
The Implementation and Optimization of NetSuite
In the competitive landscape of NetSuite consulting firms, Novelance stands out with its commitment to excellence. For companies seeking to implement or optimize their NetSuite instance, Novelance offers a compelling blend of experience and innovation, making it the ideal choice for businesses of all sizes.
At the helm of Novelance is Tigran Shahnazaryan, a highly respected figure in the NetSuite community. Ranked #1 on the official NetSuite Support Community portal, Tigran’s expertise is widely recognized, and his insights have been sought after by peers and industry leaders alike. His background as a CPA with over 15 years of accounting and controllership experience provides a strong foundation for understanding the financial and operational challenges businesses face. This unique blend of technical and financial acumen allows Novelance to deliver solutions that are technically sound and strategically aligned with business goals.
What Are Novelance’s Clients Saying?
Clients who have worked with Tigran Shahnazaryan consistently highlight his exceptional expertise, professionalism, and unwavering dedication. From senior directors at Oracle to CFOs at leading companies, the feedback is unanimous: Tigran makes every project better. One senior director from Oracle noted how Tigran’s presence on a team instantly instilled confidence, no matter how complex the project. His ability to create a cohesive work environment while driving high client satisfaction is a testament to his skill and leadership.
Tigran’s deep knowledge of NetSuite and his commitment to client success have made him an indispensable partner in numerous ERP and CRM implementations. A COO and CFO from a software company praised his reliability and thorough follow-up, while another CFO appreciated his patience and tailored solutions. Whether stepping into a challenging mid-stream project or leading a full-scale implementation, Tigran’s ability to restore confidence and deliver results has left a lasting impact on his clients. As many have expressed, working with Tigran is a pleasure, and his contributions are integral to the success of any project.
Novelance’s Industry Recognition
One of the hallmarks of Novelance’s approach is its commitment to innovation. This was exemplified when Tigran was invited to present a custom NetSuite Automation at SuiteWorld 2022, the global annual NetSuite conference. This recognition underscores Novelance’s ability to push the boundaries of what’s possible with NetSuite, delivering cutting-edge solutions that drive efficiency and growth.
What truly sets Novelance apart is its team of world-class consultants. With a combined experience of over 400 NetSuite implementations, the Novelance team brings a depth of knowledge and expertise that ensures every project is executed with precision. Whether it’s a complex implementation or a nuanced optimization, Novelance’s consultants have the experience and skill to deliver solutions that meet the unique needs of each client.
The Last Word
As businesses navigate an increasingly complex digital landscape, the need for reliable, innovative technology solutions has never been greater. Novelance, under Tigran Shahnazaryan’s leadership, continues redefining what’s possible with NetSuite, transforming business operations and driving success across industries.
Their unwavering commitment to excellence, combined with a deep understanding of both the technical and financial aspects of business, positions Novelance as a trusted partner for companies looking to thrive in a competitive market. As the future of business operations evolves, Novelance is poised to remain at the forefront, empowering companies to achieve their full potential through innovation and excellence.
NetSuite is a cloud-based enterprise resource planning (ERP) and customer relationship management (CRM) software that helps businesses manage their operations, finances, and customer relationships efficiently.
Customer Relationship Management (CRM) is a technology for managing a company's relationships and interactions with potential and current customers, aimed at improving business relationships.
Business optimization refers to the process of improving a company's efficiency and effectiveness by analyzing and enhancing its operations, processes, and resource allocation.
Client satisfaction measures how products or services meet or exceed customer expectations, often influencing customer loyalty and business success.
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