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German consumer sentiment tumbles on job cut fears, survey shows
Person shopping in a supermarket aisle with groceries.

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BERLIN (Reuters) -German consumer sentiment looks set to tumble in the last month of the year as households, worried by reports of job cuts, grow more pessimistic about their income prospects, a survey showed on Wednesday.

The consumer sentiment index, published by GfK and the Nuremberg Institute for Market Decisions (NIM), fell significantly more than expected going into December, to -23.3 points from a downwardly revised -18.4 points the month before.

Analysts polled by Reuters had expected a reading of -18.6.

The December figure marks the lowest point for consumer sentiment since May, when it was -24 points, and is similar to levels seen at the end of last year when Germany’s economy was contracting.

“The last few weeks of the year are ending with a significant setback in the consumer climate,” said NIM analyst Rolf Buerkl.

“The reasons for this are certainly the job cuts reported by industry and the relocation of production abroad. In addition, the number of bankruptcies has recently increased,” he said.

Big-name companies, such as Bayer, Volkswagen and Thyssenkrupp, have announced job cuts in recent months as Europe’s largest economy has struggled to recover.

Consumers’ initial hopes for an economic recovery have dissipated over the year, with year-ahead expectations declining for a fourth month in a row to its lowest since February, the survey showed.

The improvement in consumer sentiment throughout this year was nearly all wiped out in December, said Melanie Debono, senior Europe economist at Pantheon Macroeconomics.

“We expect consumer confidence to rebound once the political picture at home settles down,” Debono said. “After all, real disposable incomes will continue to recover, as wage growth continues to outpace inflation.”

Germany’s government has forecast a 0.2% economic contraction in 2024, marking a second year of decline and cementing Germany’s place as a laggard among its large euro zone peers.

The collapse of Germany’s fractious ruling coalition earlier this month, paving the way for snap elections in February, has increased uncertainty and could bring more economic pain in the months ahead.

In view of the uncertainty, private households are saving more, said DIW economic expert Laura Pagenhardt. The DIW economic barometer fell this month to 83.7, moving further away from the neutral mark of 100, the economic institute said on Wednesday.

“The ever-increasing uncertainties are poison for German industry,” Pagenhardt said.

DEC 2024 NOV 2024 DEC 2023

Consumer climate -23.3 -18.4 -27.6

Consumer climate components NOV 2024 OCT 2024 NOV 2023

– willingness to buy -6.0 -4.7 -15.0

– income expectations -3.5 13.7 -16.7

– business cycle expectations -3.6 0.2 -2.3

NOTE – The GfK survey period was from Oct. 31 to Nov. 11, 2024.

The consumer climate indicator forecasts the progress of real private consumption in the following month.

An indicator reading above zero signals year-on-year growth in private consumption. A value below zero indicates a drop compared with the same period a year earlier.

(Reporting by Miranda Murray, Maria Martinez and Christian Kraemer; editing by Matthias Williams, Tomasz Janowski and Christina Fincher)

 

Uma Rajagopal has been managing the posting of content for multiple platforms since 2021, including Global Banking & Finance Review, Asset Digest, Biz Dispatch, Blockchain Tribune, Business Express, Brands Journal, Companies Digest, Economy Standard, Entrepreneur Tribune, Finance Digest, Fintech Herald, Global Islamic Finance Magazine, International Releases, Online World News, Luxury Adviser, Palmbay Herald, Startup Observer, Technology Dispatch, Trading Herald, and Wealth Tribune. Her role ensures that content is published accurately and efficiently across these diverse publications.

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